Trent Crimm made a surprise appearance at the Ted Lasso White House press briefing

Trent Crimm of The Independent made his White House press briefing room debut on Monday.

The cast of Ted Lasso got to see a familiar face while visiting the White House on Monday.

As previewed by President Joe Biden, Ted Lasso stars Jason Sudeikis, Hannah Waddingham, Toheeb Jimoh, Brett Goldstein and Brendan Hunt appeared at the nation’s capital this week to discuss the importance of talking about mental health and supporting those who are struggling.

Toward the end of the day’s press briefing, Sudeikis got asked a question by an old friend. It was none other than Trent Crimm of The Independent.

Yes, Ted Lasso actor James Lance showed up to the briefing in character as Crimm and fittingly asked Sudeikis about Kansas City being named a host city for the 2026 World Cup.

Of course, Sudeikis, a Johnson City, Kansas, native, gave a very Coach Lasso-inspired answer to Crimm’s question.

As the Ted Lasso cast advocated for something as vital as mental health care, it is nice to see them embrace the moment to do some good and add a little fun into the mix.

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Jason Sudeikis and Ted Lasso stars sat courtside for Knicks-Nuggets at Madison Square Garden

AFC Richmond, meet the NBA.

Four stars from Ted Lasso took a break from promoting the new season to take in an NBA game on Saturday.

Jason Sudeikis (Ted Lasso), Brendan Hunt (Coach Beard), Toheeb Jimoh (Sam Obisanya) and Kola Bokinni (Isaac McAdoo) were courtside at Madison Square Garden for the day’s New York Knicks/Denver Nuggets game.

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It’s always good to get a break from the pitch when you’re AFC Richmond, and it’s even better when you can watch two of the best teams in the NBA in the Nuggets and the Knicks.

It’s all smiles for the Ted Lasso cast as they took in a marquee NBA game.

Could this inspire a Ted Lasso spinoff where Coach Lasso and Coach Beard leave AFC Richmond to take over a basketball team somewhere?

Well, if so, the two unlikely soccer coaches picked a good game to learn from!

Season three of the Emmy-winning AppleTV+ show is now streaming.

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‘Ted Lasso’ creators explain how they made a perfect episode about protest and activism

Doing the right thing is never the wrong thing.

WARNING: This episode contains spoilers for Season Two, Episode 3 of Ted Lasso. 

You’re going to want to stop and pay extra close attention to episode three when you’re watching the new season of Ted Lasso on Apple TV+.

It primarily focuses on the unique power of activism and protest in sports. While typically known as a lighthearted and easy-to-watch show, this episode wasn’t afraid to swing a little bit bigger on this one. The creators were inspired by the likes of Marcus Rashford, Raheem Sterling and Rio Ferdinand in the Premier League as well as folks like Colin Kaepernick in the NFL. 

This particular episode was a one-off directed by Ezra Edelman, the Oscar-winning director of the documentary OJ: Made In America.

“He was the perfect director for this episode because he was able to help us find the nuance in what would be a valuable gesture and what would be performative allyship,” explained Brendan Hunt, a Ted Lasso writer and co-creator who also stars as Coach Beard. “We wanted to find a way that wasn’t forcing it that would reflect the current mood where athletes are using their voices more.”

Once they knew they wanted to do something in this arena, they had to decide who was protesting — and what they were upset about. They landed on a plot involving Sam Obisanya and their fictional jersey sponsor, Dubai Air.

Toheeb Jimoh, a young British actor who portrays Sam on the show and supports Manchester United in real life, was thrilled when Jason Sudeikis sent him a WhatsApp message telling him he would star in this episode.

“I’m a massive believer and a massive fan of people who use their platform to inspire change,” Jimoh said during a recent press junket for Ted Lasso. “I think political activism in sport, and in anything you do that’s public-facing, is massively important and I 100 percent stand by it.”

In the episode, Sam is given the opportunity to be the face of Dubai Air’s new ad campaign.

The showrunners settled on Dubai Air because it would have been harder to pull off making it a protest about a topic with a real-world nemesis. Ultimately, they thought it would be more powerful to have a less specific face as an antagonist while still drawing from all of the horrid, real-life consequences of corporate greed, oil spills and bribery.

Before Sam learns about any of this, though, he’s massively flattered and he wants to do the campaign. His teammates are enthusiastic about it, too, and offer him some gentle ribbing and a joke about defacing the ad with childish graffiti once it’s displayed at the tube station.

Excited as we’ve seen him on the floor, Sam shares the update with his family. But his father promptly tells him Dubai Air is owned by an oil company destroying the environment in Nigeria and making it impossible for people to live and survive there.

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The text from his father reads: “To see you choose to be a shill for a corporation that has ruined the lives of so many breaks my heart.

It’s absolutely devastating to watch how quickly Sam’s energy turns from jubilant to crushed. However, it’s also what makes this episode so genuine. While the plot does tackle activism, it also keeps Sam’s arc and development at its core.

“It’s about a character dealing with new knowledge that puts him in a very uncomfortable position,” said Brett Goldstein, a writer on the show who also plays Roy Kent. “It’s a very relatable thing where — you can call it ignorance — but he didn’t know what he’d been a part of. Most people don’t. But once he has the knowledge, what do you do with that knowledge? That is a challenge we all face at some point in this life.”

The decision to have this episode focus on Sam is particularly fascinating because when we meet him in the first season, we were given little inklings of his potential leanings towards political activism.

In the second episode of the series Ted offers Sam a little green toy soldier as a birthday gift to keep him safe. Sam declines, however, offering a polite but very stern declaration that he doesn’t have the same appreciation for the U.S. Army or, specifically, symbols of American imperialism.

Flash forward to the second season and Sam has to make a decision on whether he can promote a company like Dubai Air — can he take their money, have their name on his chest or even play for a team that does?

Fortunately, he plays for a team with an incredibly empathetic coach. Time and time again, we’ve seen Lasso’s leadership reflected as someone who stands with the team and its goals rather than dictating what those goals should be. That allows for more nuance and acceptance than he would be afforded on most real-life pro sports teams.

“Because of the nourishment that he has gotten from Ted and the support that he’s gotten, he feels comfortable enough to make a stand,” Jimoh said. “I just think that’s great. It’s a testament to the work Ted has done with his team.”

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Ultimately, in a powerful moment, Sam decides to grab some black tape and cover the Dubai Air logo. He tells his teammates the horrors of the company, which turned his home into a “hellish, fiery swamp” and he will never wear their name on his chest again.

The central question of the episode then becomes whether the team would stand by him while he goes on this protest.

First, his teammates of Nigerian descent grab the tape and decide to join him. Sam tells the rest of his team they don’t have to join him but — in a charge led by, of all people, Jamie Tartt — every single player opts to participate as well.

“That’s just an important message about allyship. That’s what you need. That’s how you stand by somebody. That’s how you pull up,” Jimoh said. “I think that’s why people don’t make those big stands. They’re afraid of the backlash. They’re afraid that they’ll be shunned because there is a version of this where Sam could have done that and the team could have axed him.”

After the game, Ted allows Sam to take the mic at the press conference to address the decision.

Sam tells the media he wasn’t there to talk about the game but rather to make a desperate plea to the Nigerian government: Put an end to the decades of environmental destruction caused by the oil company that owns Dubai Air.

As they walk back to the locker room, Ted tells Sam something that summarizes the episode fairly well: “Doing the right thing is never the wrong thing.”

Overall, this episode is about Sam as a character, and Jimoh as an actor,  having the courage to find their voice. When reflecting on the episode with For The Win, Jimoh couldn’t help but get emotional. He emphasized how grateful he was toward Sudeikis and the other showrunners for trusting him to handle the storyline.

“They decided it was important for them to show this and to have a young black man take on that responsibility, especially in the time we’re at now.

“I can’t champion them enough.”

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