The Mountain West Joins The Threads App

The brand-new social media platform from Meta debuted yesterday and the Mountain West Conference made its presence known on day one.


The Mountain West Joins The Threads App


The brand-new social media platform from Meta debuted yesterday and the Mountain West made its presence known on day one.


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A new frontier for everyone.

There’s little doubt that Twitter is the number-one social media website for all things sports, but a number of recent highly-publicized missteps by Elon Musk have given competitors like Mastodon and Bluesky an opportunity to challenge for the throne and our attention spans.

The newest platform, Threads, was unveiled to the world yesterday by Meta’s Mark Zuckerberg and nearly every team in the Mountain West wasted little time making their presence known in unique ways.

Air Force, for instance, took the opportunity to remind everyone which military academic actually runs college football:

 

Post by @af_falcons
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Colorado State, New Mexico, and San Jose State decided to keep their introductions simple:

 

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Hawaii leaned on tried and true tradition to announce its arrival:

 

Post by @rainbowwarriorsfootball
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Nevada and UNLV, on the other hand, already found a way to bring their Silver State rivalry to a new stage. The Rebels have already set the bar for other teams in the Mountain West to match:

 

Post by @runninrebels
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Utah State has embraced the audiovisual aspect of the new platform:

 

Post by @usufootball
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Last but not least, the Mountain West Conference itself found its way onto Threads, as well:

 

Post by @mountainwestconference
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Not every Mountain West program is represented on Threads yet — Fresno State and Boise State are only nominally present at the moment while San Diego State and Wyoming are absent — but it appears that a lot of people across the Mountain West are interested in finding out whether this new venture has staying power.

Threads is available now through the Google Play Store and Apple Apps.

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Kevin Durant teased that he is on Threads with a ‘burner’ account and now we have to find him

Kevin Durant is the most interesting social media user in the NBA.

Without a doubt in my mind, Phoenix Suns superstar Kevin Durant is the most interesting social media user in the NBA.

He joins Twitter Spaces just to dunk on his haters and he has used social media to own his critics over and over again. Sometimes, he uses “burner” accounts so he doesn’t reveal his true identity, which is a smart way for him to clap back without causing too much drama.

Now that seemingly everyone is flocking from Twitter to Threads, the Meta-owned competitor from Mark Zuckerberg built to rival Elon Musk’s failing social media platform, Durant says he has joined the party as well.

But according to Durant, it might not be easy to find him right away.

Although most users on Threads are just transferring their Instagram usernames, the two-time NBA Finals MVP says that he is going to start off using a burner account.

He has also issued us a challenge: Come find him. I’m not sure exactly how to start my search process, but I can assure you this: If he uses Threads any way like how he uses Twitter, the payoff will be worth it.

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Threads is … fine, I guess? Whatever.

Meh.

This is the online version of our daily newsletter, The Morning WinSubscribe to get irreverent and incisive sports stories, delivered to your mailbox every morning. Here’s Charles Curtis.

Threads is here and it’s … fine?

I know! Quite a lede for a column that’s supposed to review the newest social media app that’s supposed to be the nail in the coffin for Twitter. “Say it’s good or bad!” you yell at your computer or phone as you read this.

But it’s hard not to be apathetic about Meta’s new product. Because: It’s basically Twitter! And there are some things that Twitter still does — despite Elon Musk running it into the ground — that are better.

You write things, you post them, people respond, fairly Twitter-esque. But at the moment, there’s no way for you to have a page that’s ONLY a feed of threads from accounts you follow. BOOOOOOO. I DESPISE THE “FOR YOU” PAGE FORMAT. And getting GIFs is annoying, and there have been complaints about the extra steps to use emojis … you get the picture. Within a month or two, I imagine all this will be ironed out.

Did we need another Twitter clone? I don’t know about that. I know I need it for this awesome website I work for to bring you all the takes and such on breaking news. But, you know, do we need it need it when there’s still Twitter (for now), Bluesky, Instagram, Facebook, TikTok etc etc etc?

Time will tell. For now, I say: I’m on there with some reported 10 million others, and if it replaces Twitter, fine. If it doesn’t, that’s also fine.

Maybe we’re on social media overload and this just feels like another thing to have to check on my phone.

So, whatever. See you on Threads. Or not.

Quick Hits: A brutal walk-off error … Some bad NBA contracts … and more.

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— Rough way for the Cardinals to lose on a walk-off error.

— The worst contracts handed out in the NBA offseason so far, including Dillon Brooks’ weird deal.

— GAH A SPIDER ON THE LENS OF A WIMBLEDON CAMERA!

— You’ve got to see the photos of the new Las Vegas Sphere lit up.

Which NBA players are on Threads already?

These are the players who have joined Threads over the past couple of days.

Threads has taken over the social media world in the past hours, with media members and NBA players transitioning to Instagram’s text-based conversation app.

We list the players who have already joined Mark Zuckeberg’s most recent project, including Giannis Antetokounmpo, Kevin Durant and Stephen Curry.

The internet flocked to Threads, Meta’s Twitter competitor, and it was complete chaos

Threads is already flooded with memes thanks to overzealous internet users.

It’s hard to say if Threads will be the real Twitter killer, but the internet is no doubt having fun already.

On Wednesday, Threads launched to the wider public as the latest social media rival to Twitter. The app, made by Meta — the company that owns Facebook — acts as a companion of sorts to Instagram, allowing users to import their username, information, and follow list from there.

Threads was originally supposed to release on July 6, but it seems as if the internet’s overall dissatisfaction with Twitter pushed the release date up a few hours. Over the weekend, Twitter owner Elon Musk angered many users with a new “temporary” reading limit that caused massive outages at the site. Plus, beloved Twitter dashboard Tweetdeck saw some huge changes and is set to go behind a paywall within a month.

With all the doom and gloom on Twitter, it’s no wonder the internet flocked to Threads to test the waters and sow some chaos in its early hours.

 

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