Tag: Name image and likeness

Watch: Multiple Ohio State football players star in commercial for Chipotle

I’d do it for free burritos too #GoBucks

Now that Name, image and likeness has had a bit of time for companies to figure out which schools to invest with, a match made in heaven for several [autotag]Ohio State football[/autotag] players and [autotag]Chipotle[/autotag] has happened.

I, like many Buckeye students, have fond memories of getting Chipotle on High Street, my friends and I waited in line for over two hours on their opening day to get free burritos. A few Buckeye players have linked up with the chain restaurant to make a commercial.

[autotag]Marvin Harrison Jr.[/autotag], [autotag]TreVeyon Henderson[/autotag], [autotag]Miyan Williams[/autotag], [autotag]Tommy Eichenberg[/autotag] and a few of their teammates starred in an ad for Chipotle, which you can see below.

Not gonna lie, I’m kind of jealous of this deal, as it would be nice to get a few more burritos on the house. Congrats to these Buckeyes on their NIL deal with Chipotle.

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Sooners enhance NIL efforts with creation of Athlete Services Division

The Oklahoma Sooners Athletic Department announced the launch of the Athlete Service Division to enhance their NIL initiatives.

In the ever-evolving landscape of Name, Image, and Likeness, it’s important for teams to stay ahead of the game. Over the last few years, the Oklahoma Sooners have worked to catch up and then establish their presence as a power on the name, image, and likeness front.

In an effort to get ahead of the game, the Sooners launched a new initiative, the Athlete Services Division at the University of Oklahoma.

The division strengthens Oklahoma’s already existing efforts to support students in enhancing their opportunities through name, image, and likeness. In partnership with Altius Sports Partners, the OU Athlete Services Division hopes to support student-athletes through a team approach that will combine Altius’ expertise on the national level with Oklahoma’s student-first approach.

“At OU, our student-athletes come first,” said OU Vice President and Director of Athletics Joe Castiglione via SoonerSports.com. “Our new Athlete Services Division builds upon our NIL program, taking us beyond merely supporting our student-athletes in their pursuit to benefit from their own NIL to a state where they have access to comprehensive educational services and resources. OU Athletics is the flagship brand to drive distinct value for student-athletes. By creating the opportunity for them to pair their personal brand with the power of OU’s legacy, we pave the way to lifelong success. The Athlete Services Division will fortify us in our efforts to do just that, while also continuing to position OU as a trailblazer in all of college athletics.”

Dating back to the 1980s, when Oklahoma petitioned to own its broadcast rights, the University of Oklahoma has been at the forefront of innovation.

“Through this new division, we stay committed to remaining agile in the ever-evolving collegiate sports landscape,” he said. “We are fully prepared to expand and adapt as necessary so we can best serve our student-athletes.”

“OU’s dedication to serving athletes in every facet of their collegiate journey is truly inspiring,” said CEO and Founding Partner of Altius Sports Partners, Casey Schwab. “OU has always been highly invested in NIL support, and the ASD is the natural next step to best position OU student-athletes for success. This transcends NIL; it’s about providing comprehensive and personalized support to all Sooner athletes as they pursue opportunities during their OU career and prepare for life beyond collegiate athletics. We are honored to be part of establishing this new gold standard, driven by OU’s foresight and innovative spirit.”

As the Oklahoma Sooners look to gain an edge on the competition, the Athlete Services Division will help them take another step in providing opportunities for their student-athletes.

As the Sooners look to recruit against the best in the country, furthering their efforts in name, image, and likeness will only help.

From the University of Oklahoma

OU Athletics Athlete Services Division

  • A Team Approach: Departmental unit of multiple experienced professionals dedicated to supporting athletes and identifying how to diversify and optimize athlete revenue opportunities
  • Specialization: Targeted roles focused on overall strategic alignment, athlete education and support, and athlete revenue optimization
  • Adaptability: Designed to expand and adapt as necessary to effectively serve the evolving needs of student-athletes amidst an ever-changing collegiate sports landscape
  • Combined Forces: Altius’ national perspective combined with the local expertise of OU’s staff provides for an informed and centralized strategy to position student-athletes for success

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Ohio State football’s third-string quarterback, Lincoln Kienholz, sign’s NIL deal

The third-stringer getting NIL deals?!? It really does pay to be an Ohio State quarterback #GoBucks

It pays to be an [autotag]Ohio State football[/autotag] quarterback and true freshman [autotag]Lincoln Kienholz[/autotag] is a prime example.

The USA TODAY high school athlete of the year has yet to play a down for the Buckeyes, but that doesn’t mean he isn’t marketable to businesses. One of those would be [autotag]Tommy John[/autotag], who jump started a relationship with Kienholz in a name, image and likeness deal that was announced on Wednesday.

The Buckeye quarterback was made one of their spokespeople after Tommy John mentioned to On3’s Pete Nakos that “Lincoln’s embodiment of hard work, determination, and the pursuit of greatness aligns perfectly with the values we celebrate.”

You have to expect this is the first of many NIL deals Kienholz will gain as a member of the Ohio State football team. Congrats, Lincoln!

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Ohio State receiver signs name, image and likeness deal resulting in billboard at Easton

You know you’ve arrived when you have a real, live billboard of your self around town. #GoBucks

We’ve another name, image and likeness deal to report for one of the stars of the Ohio State football program. Wide receiver Emeka Egbuka has reportedly signed a deal with Amazon Style.

We don’t know what exactly comes with that, but we’re guessing some discounted or free clothes. One thing we know is a part of the deal is a rather large, well-positioned billboard with Emeka’s … wait for it … image and likeness over the store at everyone’s favorite hangout spot in Central Ohio, Easton.

There has been an awful lot of effort put into restructuring and improving the name, image and likeness opportunities through the various collectives associated with Ohio State, and because of it, we’re seeing more and more athletes entering into arrangements in and around the community.

Look for this billboard next time you visit Easton, and get a preview by means of the below post shared to X (formerly Twitter).

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Marvin Harrison Jr. lands another ‘sweet’ NIL deal

Marvin Harrison Jr. continues to use NIL to his advantage. #GoBucks

Ohio State’s Marvin Harrison Jr. broke out on the football field in 2022. As a result of his stellar play on the field, he’s now producing off of it as well. Harrison has had a plethora of endorsement deals coming in 2023, and now the OSU receiver can add another “sweet” deal to the list.

Cincinnati-based Grippo’s has released a Hot Honey BBQ flavor potato chip based on Harrison’s sweet and savory play. Harrison announced the partnership with the chip company on his personal X (formerly Twitter) account.

Grippo’s brand is sold in Ohio, Kentucky, and Indiana. However, Harrison also announced that the Hot Honey BBQ with his face on the bag will only be sold in the Ohio region. The product should be available for sale in local stores soon.

If the flavor is as good as Harrison’s play on the field, this might become a new fan favorite and a must at Buckeye tailgates and pregame parties.

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Marvin Harrison Jr. enters unique NIL deal that makes sense

This NIL deal makes a lot of sense. #GoBucks

Of all the current Ohio State football players, the one that is perhaps the most marketable when it comes to name, image and likeness is all-everything receiver Marvin Harrison Jr.

Not only is the talented, third-year player the son of a Hall-of-Famer, but he’s also one of the most recognized and flashy players in all of college football. Heck, last season he made almost too many highlight-worthy catches to keep track of. He was also seen wearing an Apple Watch and Louis Vitton cleats at one point during the season in 2022.

Just recently, Harrison Jr. partnered with Dwayne “The Rock” Johnson on deal with his energy drink, and now there’s another opportunity the college football’s best receiver has entered in according to an announcement on his Twitter page.

Yes, it appears as though Harrison Jr. has a name, image and likeness deal with Dr. Teal’s Epsom salt. It is reportedly good for the entire season, but we’re details of the valuation was not immediately known.

I mean, it makes sense for a star football player to do a deal with Epsom salt. After all, we’re sure Harrison Jr. and his teammates pour this stuff in by the gallons after game days with all the bumps and bruises that comes from a big-time college football game and season.

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Ohio State to sell limited number of tickets for first two days of preseason football camp

Get on this fast if you want to go because tickets will probably go quick. #GoBucks

It will not be long before the Ohio State football program begins fall camp. In fact, that begins in earnest on Aug. 3, and if you’re a big fan who has always wanted to attend a practice, this might be your year.

On Wednesday, OSU announced it will sell a limited number of tickets for the first days of preseason fall camp (Aug. 3, 4). About 500 tickets will be made available at a cost of $30 each.

Tickets for the practice sessions will go on sale at 10 a.m. Thursday morning and can be purchased on the OSU website.

In addition to the chance to attend a practice, Ohio State will hold a kickoff luncheon with Ryan Day and some of the assistant coaches after the practice on Aug. 4 at approximately 1:30 p.m. at the Fawcett Center. The price of the luncheon is $2,500 for an eight-person table, and attendees will have an opportunity to be part of a Q&A session.

To learn more or to purchase tickets, visit a different part of the OSU website.

So, if you have the time and a little cash to burn, be sure to pull the trigger on this as soon as you can because it’s sure to sell out. All proceeds will benefit Ohio State’s name, image and likeness efforts.

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Several Ohio State football players take part in helping foster dogs

Another charitable event thanks to the Cohesion Foundation. #GoBucks

There’s been a lot of charitable work going on in and around the Woody Hayes Athletic Center as of late, and a lot of it is thanks in large part to the Ohio State collective, the “Cohesion Foundation.”

We already told you about the fundraising volleyball tournament that took place on Saturday, but there was another group of Ohio State football players that did their part to help foster dogs.

OSU players Parker Lewis, Kayden McDonald, Jason Moore, Will Smith Jr., Josh Mickens, Calvin Simpson-Hunt, and Ja’Had Carter were among the players that partnered with RESCUEDohio, a nonprofit organization founded in 2015 that is run entirely by volunteers and dedicated to finding foster dogs their forever homes.

It all took place at Music Royale’s 21st Birthday Bash at Coffman Park in Dublin on Saturday. And, if you’re feeling like you missed out, that’s OK. Anyone interested in adopting a pup from RESCUEDohio can visit their website and fill out an application.

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Charity volleyball tournament to feature Ohio State football players Saturday

Through the OSU collective, the Cohesion Foundation, a volleyball tournament fundraiser will feature several Ohio State football players.

Name, Image, and Likeness is here to stay, and despite some of the negative press surrounding it, there are plenty of really good things happening around the monumental change in college athletics.

Take an event occurring on Saturday, for instance. Through one of the Ohio State collectives, the Cohesion Foundation, a charity volleyball tournament will be taking place on Saturday at Woodland’s Backyard.

“Land On A Cure Foundation” will be the benefactor of the event used to raise funds needed to help children battling rare diseases, and there will be some Ohio State women’s basketball as well as some Buckeye football players taking part.

And here’s the really cool part. Anyone can sign up to take part in the tournament. According to a release from The Cohesion Foundation, “games will be 6 vs 6 tournament style and there will be prizes for tournament champions, best dressed, team name, and most spirit!” Teams will have until Noon on Saturday, July 15 to register.

In addition to the tournament, there will also be a silent auction, a Brutus the Buckeye appearance, beer & wine tasting from local vendors, live music, and sand volleyball all night.

So, get your team together, or just head out to watch and donate at the door for a good cause.

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Ohio State AD Gene Smith throws weight behind bipartisan NIL legislation

Do you like how NIL is unfolding, or do you believe Gene Smith is right to endorse a bill to put some federal oversight to it? #GoBucks

Name, image and likeness has had a sudden, norm-shattering effect at the collegiate level, especially in revenue sports football and basketball — and it’s here to stay.

Sadly, though, there aren’t many guardrails from state to state on how NIL is governed and monitored, and it has led to significant inequality and stretching of the rules across the country. NIL is a good thing for student-athletes, enabling them to finally benefit from their hard work, but nobody really knows how it is best supported and held in check. When there are loopholes, some will always find a way to skirt the spirit of what is intended.

Ohio State athletic director Gene Smith has been a proponent of NIL, but has continually banged the drum that there needs to be better oversight to level the playing field across teams, conferences and states.

Well, now Smith is throwing his weight behind an effort to do just that from Ohio congressmen Mike Carey and Greg Landsmen. It’s called the “Student Athlete Level Playing Field Act,” and it is a bipartisan bill designed to create a standard for NIL at the federal level.

“I’m pleased that student-athletes now have the opportunity to benefit from their name, image and likeness, Smith said in a statement released by Carey’s office. “At Ohio State, our NIL programming assists student-athletes as they capitalize on their hard work, generate income for necessary expenses, and learn marketing and financial literacy skills. However, NIL laws and regulations remain inconsistent from state to state. Representative Carey’s work to bring forth consistent, national NIL regulations will further protect student athletes and bring order to NIL policies and procedures nationwide. On behalf of Ohio State, I want to thank Representative Carey for this significant and important legislation.”

We can’t argue that there is something needed at a federal level to keep things in check and hold those in power accountable in the new, brave world of NIL, and we sincerely hope this or another bill like it finds its way into law at some point in the very near future.

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