Top sports social media influencers

Few do social media better in their respective sports, and the entire sports world, than these 28 athletes.

Gareth Bale

(Photo by Quality Sport Images/Getty Images)

While some of the other star footballers on this list are more recognizable to the non-soccer crowd, Gareth Bale is quickly becoming a national brand. At 30, the Welsh forward has already been pinned as a marketing juggernaut, with endorsement deals that include giants like Adidas. Although his relationship with Real Madrid is on unstable ground, Bale’s 80 million-plus following on social media makes it clear his branding foothold is quite solid.

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