Tag: caesars sportsbook

Why you’re about to see fewer betting commercials and advertisements

Does this mean no more JB Smoove?

Caesars Entertainment will cut back on advertising spending for its sports betting division, CEO Tom Reeg said Tuesday on a fourth-quarter earnings call. For consumers, that means there could be fewer of those all too familiar commercials involving JB Smoove, Halle Berry and more recently the Manning family.

“You are going to see us dramatically curtail our traditional media spend, effective immediately,” Reeg said. “We have accomplished what we set out to do. We set out to become a significant player, and it’s happened significantly quicker than we thought.”

According to Reeg, Caesars Sportsbook held 21% of the United States sports betting market through last month after previously being “an afterthought in the market.” 

With the Super Bowl and the launch of online sports betting in key states like New York in the rearview, other sportsbooks may be in alignment in cutting back on ad spend in an increasingly competitive and hectic market.

Wynn Resorts – owner of WynnBett –  executed a “meaningful curtail in marketing spend” on its interactive arm in November and December, CEO Craig Billings said last week. And a recent report on DraftKings by Deutsche Bank analyst Carlo Santarelli said that company’s spending on sales and marketing is expected to plateau as well. 

That is until the launche of online sports betting in Ohio and Maryland this year – or if other big states open their markets. Then things could change. But overall, sportsbooks appear to be reigning things in, which could also mean fewer promotional offerings for new bettors.

“I think maybe we’ve got one more NFL cycle of exuberance ahead of us,” BetMGM CEO Adam Greenblatt said on January 19. “But capital is rational, money is rational.”

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Michigan State athletics to partner with Caesars Sportsbook

MSU and Caesars Entertainment have reached a deal together

The nature of sports is slowly being revolutionized through the growing sports gambling world. States all over the country are legalizing the use of online sports gambling and fans are loving it. The trickle-down effect means that sponsorships with major sports gambling websites is prevalent and professional sports teams along with university athletic departments are starting to partner up with different companies.

On Thursday morning, announcing via Twitter, Michigan State has released that it will be partnering with Caesars Entertainment in a multi-year partnership to make Caesars Sportsbook the official and exclusive sportsbook of Spartan athletics.

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Vegas has Cowboys at just 9.5 wins in 2021; ESPN takes the under

Caesars Sportsbook thinks Dallas will just barely top the .500 mark this season; one team insider thinks that may be too optimistic.

It’s that time of year when rose-colored positivity abounds for Cowboys fans. Dak Prescott is signed and cruising down the road to recovery. Ezekiel Elliot is looking spry in posted workout videos. The lawfirm of Cooper, Gallup, and Lamb is on track to be a monster triple threat. The O-line is going to be healthy and angry. The defense has a brilliant new coordinator who’ll turn the ship around. The team will draft only perfect-fit prospects. No one will get hurt in camp. They’ll run the table and turn in an undefeated season en route to another Lombardi Trophy!!

Okay, maybe not. But yes, hope springs eternal in April in the NFL… at least until professional oddsmakers and network analysts jump in and rain on the parade with things like logic and reason.

Cowboys Nation won’t like what either party has to say about the 2021 team’s chances for a vast improvement over 2020.

Caesars Sportsbook by William Hill has released its initial win projections for each of the NFL’s 32 teams, just as over/under wagering was set to open on Friday. (The league announced it had signed a multiyear partnership deal with Caesars Entertainment and two companies other on Thursday.) And ESPN took the opportunity to have its NFL Nation reporters weigh in on those projections.

Caesars has Dallas’s 2021 win total pegged at 9.5 games.

But ESPN’s Todd Archer is taking the under. He’s predicting just a nine-win season for the squad.

He writes:

“As much as optimism will reign with the returns to health of Dak Prescott, Tyron Smith, Zack Martin, La’el Collins, and Blake Jarwin, the Cowboys’ defense has a lot to prove with a new coordinator in Dan Quinn. Maybe they will have all of the answers, but the Cowboys’ nondivision schedule looks to be difficult. They play at Kansas City, at Tampa Bay, at New England and at New Orleans. It is possible they lose all of those games, which puts a premium on the rest of the schedule to reach more than 9.5 wins. Of course, nine wins could still win the NFC East.”

A divisional crown would be welcome for the club that watched all of last year’s postseason from their sofas, but the Cowboys are certainly aiming for loftier goals than a 9-8 record.

Whether they go on to create a nice payday for bettors who take the over, though, only time will tell.

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Oddsmakers expect more losing for Jets in 2020

Caesars Sportsbook released its NFL odds for the 2020 season and don’t see much improvement for the Jets, having them at over/under 6.5 wins

Caesars Sportsbook has revealed updated over/under win totals for every NFL team. Things are not looking so good for the Jets there, as the sportsbook has them set New York’s over/under at 6.5 victories in 2020.

After a promising 7-9 finish for Gang Green in 2019 — despite a 1-7 start — the oddsmakers expect more of the same for the Jets in 2020. The Dolphins, Bengals and Jaguars are the only remaining AFC teams that are expected to have a lower win total than the Jets in 2020.

The Ravens and Chiefs share the AFC’s highest total, with both pegged at 12 wins. Staying in the division, the Bills (9) and Patriots (8.5) are being held to a higher standard with oddsmakers feeling better about Buffalo’s chances to win the AFC East due to the departure of Tom Brady. Just below the Jets are the Dolphins (6), but with three first-round picks in next week’s draft, they can surely make up some ground.

It’s not surprising that Las Vegas’ oddsmakers are so low on the Jets’ chances of improving their win total from a year ago. In 2020, the Jets will play the AFC and NFC West, which includes last year’s Super Bowl teams, the Chiefs and 49ers.

On paper, the Jets have one of the more difficult schedules and, besides upgrading their interior offensive line, they haven’t done much to close the gap on their opponents. The team’s inconsistent results during the 2019 season were also a determining factor.

Just a week away from the draft, the Jets have a chance to bring in impact starters to compete for a wild card spot. However, they’ll have to prove themselves on the field before Vegas budges on its over/under win total.

Caesars Sportsbook sees the Buccaneers having a winning season in 2020

Caesars Sportsbook released their win totals and playoff odds for all 32 teams, and things are looking good for the Bucs in 2020.

The Bucs haven’t been to the postseason since 2007, but optimism is high heading into 2020 after the team signed quarterback Tom Brady this offseason. Brady, the six-time Super Bowl champion, turned the New England Patriots into one of the NFL’s greatest franchises during his time there. Tampa Bay is hoping some of that championship experience will rub off this season.

And, it seems others think it will.

Caesars Sportsbook released their NFL win totals and playoff odds for all 32 teams today, and the Bucs opened with a win total of 9 and are favored to make the postseason (-155 yes, +135 no).

What’s really interesting to see is that Brady’s old team the Patriots opened with a win total of 8.5, their lowest since 2003. Everyone knows that the Brady-Belichick debate will be in full swing next season, and each win or loss by the Bucs or Pats will only fuel the argument as to who the true mastermind was behind New England’s dynastic run over 20 years.

Can the 2020 season start already, please?

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