Dale Earnhardt Jr. and Jeff Gordon retired from full-time NASCAR racing in 2017 and 2015, respectively. But the two former Hendrick Motorsports drivers are back to competing against each other, this time in an internet contest.
And current HMS driver Alex Bowman will be the real winner no matter what.
Earnhardt and Gordon each designed their own paint scheme specifically for the No. 48 Chevrolet, which Bowman now pilots, taking over this season after another Hendrick legend, Jimmie Johnson, retired from NASCAR at the end of the 2020 season.
Fans can vote on Twitter for their favorite of the dueling paint schemes — Neon Lights versus Music Row — and Bowman will race with the winning look in the Ally 400 at Nashville Superspeedway on June 20. (Ally Racing is also the primary sponsor for the No. 48 car.)
However, this is a blind vote, so fans won’t know if they’re voting for Earnhardt’s or Gordon’s design until the winner is ultimately revealed.
But the options are fabulous regardless.
“The tough part right out of the gate is trying to improve on something that’s already really good, and the Ally paint scheme that Jimmie ran in the past has always been really good,” Dale Jr. said in a video about the contest.
“I had to get out of my comfort zone a little bit and be a little more brave and aggressive. … There’s always pressure, especially going up against Jeff. It will sting a little bit to lose to Jeff because we’re competitive and we were teammates and we raced each other hard.”
A little bit of competition never hurt anyone. I’m down to race either of these schemes at the #Ally400 but you guys get to decide… Bring it on #Ally48NeonLights or #Ally48MusicRow https://t.co/7Q4ctA5fPh
— Alex Bowman (@Alex_Bowman) May 21, 2021
The former teammates are also part of rival NASCAR broadcasts with Gordon in the booth for FOX Sports for the first half of the season, while Dale Jr. is in the booth with NBC Sports for the second half. And as Earnhardt noted, the Nashville race is NBC’s first of 2021,
So while Dale Jr. said he’d love to talk all afternoon about Bowman running his winning paint scheme, Gordon, obviously, is hoping for the opposite.
“I had these thoughts in my mind of what I thought would be cool,” Gordon said about his design in the video. “So I just want that thing to look like it’s doing 200 miles per hour sitting there. …
“And Dale Jr., I know he likes to bring it. Nothing would be sweeter for me than to be sitting on my couch watching that broadcast and seeing Dale Jr. have to talk about the car that I designed!”
Here’s a look at Earnhardt’s and Gordon’s competing paint schemes, and fans can cast an unlimited number of votes using the two hashtags. The winning design is expected to be revealed about a week prior to the race at Nashville Superspeedway, which is a new addition to the Cup Series schedule this year.