The new era of Wisconsin football is here, and with it comes new expectations. Head coach Luke Fickell comes over from Cincinnati, where he had a history of winning, plain and simple.
During his time as the head coach of the Bearcats, Fickell led Cincinnati to the College Football Playoff and a pair of AAC Championships in 2020 and 2021. The objective for Fickell at Wisconsin? Win championships. He made that clear in a video posted by Wisconsin football highlighting the beginning of the spring season.
If this doesn’t fire you up for the 2023 season, I don’t know what will. Here is the new head football coach on the objective:
𝘽𝙐𝙄𝙇𝘿 the foundation 🧱
Next up → Spring Ball 🤫 pic.twitter.com/3c7tpdFrgK
— Wisconsin Football (@BadgerFootball) March 20, 2023