Georgia Bulldogs wide receiver George Pickens has signed a name, image, and likeness deal with NFL legend Tom Brady and his new apparel brand, BRADY.
Pickens is one of 10 athletes to be named as the representatives of BRADY’s opening marketing campaign.
![](https://ugawire.usatoday.com/wp-content/uploads/sites/31/2021/11/USATSI_17241137.jpg)
The BRADY ambassador roster includes Michigan quarterback Cade McNamara, Coastal Carolina quarterback Grayson McCall, Jackson State quarterback Shedeur Sanders, and more. The roster features tennis, hockey, basketball, and baseball athletes.
Tom Brady is trying to get his brand to resemble the success of Michael Jordan’s Nike Jordan Brand.
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