Tag: Paige Spiranac

Whose social media posts earn more: World No. 1 Scottie Scheffler or Paige Spiranac? It’s not even close

Here’s how much the average pro golf gets per post … vs. the same for a golf influencer.

After winning a second consecutive Players Championship, Scottie Scheffler has cemented himself as the world’s No. 1 player, according to both the Official World Golf Ranking and the Golfweek/Sagarin rankings.

But while Scheffler overcame neck issues to win at TPC Sawgrass, becoming the first player to defend in the tournament’s history, his social media posts can’t come close to demanding the same return as those of influencer Paige Spiranac.

In fact, according to a story at Vegas Insider, Spiranac’s posts often get about four times as much as those from Scheffler, who now has eight PGA Tour victories and a major on his resume.

More from the story:

Spiranac averages around $8,477 to $12,716 per post when using a standard influencer calculation method, which factors in engagement rate per post, extras for the type of post, and additional considerations, culminating in the total rate. On the other hand, Scottie Scheffler, a notable figure in the PGA Golf tour and holding the highest Instagram follower count among his peers on the list with 625,622 followers, only garners an average of $2,000 to $3,000 per post using the same calculation method making Spiranac’s cost per post approximately four times more expensive.

Alex Romo, a prominent golf influencer with the lowest Instagram follower count on the list, just under 40,000 followers, potentially averages $207 to $311 per Instagram post, following industry standards. Meanwhile, professional golfer Chris Kirk, boasting six PGA Tour victories and an average of about 20,000 followers, manages to generate only about $140 to $211 per post, indicating that despite his accolades, his social media presence equates to the same cost as that of a sponsored post by a golf influencer.

According to stats from the website, the average pro golfer gets just less than $1,000 per post while the average golf influencer gets nearly $5,000 per post.

IT’S BRACKET MADNESS: Enter USA TODAY’s NCAA tournament bracket contest for a chance at $1 million prize.

Paige Spiranac on paving her own lane in golf, tuning out the critiques and more

“I can either just brush off naysayers or even challenge them and prove them wrong.”

Golf has taken strides over the last decade to become more inclusive, but it’s not perfect.

Far from it.

It’s expensive, it’s ritzy and although we don’t like to talk about, many within the game are closed minded.

Social media and content creation have become incredible vehicles for individuals to plant their flag in the game’s ecosystem, allowing amateurs worldwide to see people like them play and engage with the sport they love.

Although it’s trending in the right direction, women still face unique boundaries and roadblocks.

Paige Spiranac is paving roads for other women to follow. She too faced barriers early in her career but has learned to tune out the noise.

“I am at the point in my life where I can either just brush off naysayers or even challenge them and prove them wrong,” Spiranac told Golfweek, “which I am not afraid to do.”

She was one of the first viral golf content creators, jumping at the opportunity to make a name for herself.

“There are so many talented golf creators out there, so you need to find ways to stand out,” she said. “Luckily, I feel that I was ahead of the curve and early to the golf content space before many others, so I was able to establish an incredible audience and fanbase over the past few years.”

Spiranac’s audience is substantial, and that might be underselling it.

The 30-year-old has accumulated 3.7 million followers on Instagram, 1.4 million on TikTok, more than 870,000 on Twitter and about 324,000 subscribers on YouTube.

The largest hurdle for many is getting started. Confidence in yourself is difficult to come by, especially when it means putting your life on the internet.

According to Spiranac, it all comes down to commitment.

“Trust your gut and don’t let others get to you! If you’re like me and can play at a high level, then you should 100 percent take advantage of that and make a name for yourself,” she said.

Prior to her influencer fame, Spiranac played college golf at the University of Arizona before transferring to San Diego State after her freshman year. She made a few starts on the Cactus Tour in Arizona but was never able to make it to the LPGA.

Judging by the aforementioned numbers, it all worked out.

Spiranac recently entered a new realm of golf, hosting PointsBet’s new golf show, “The Approach.”

“Any time I get the opportunity to do what I love and talk about golf, it’s a win,” she said. “Now to do it with some of the best co-hosts around? It’s a dream come true.”

The show comes out every Wednesday.

As for a final destination, Spiranac says her ultimate career goal is a moving target.

“It’s changed several times throughout my career and will probably continue to change as I grow and learn,” she said. “Right now my ultimate goal is to continue to be one of the leading voices in golf media while showing the world that golf can be fun and inclusive.

“It’s also important to me to break down the social construct surrounding women and their bodies. ”

[mm-video type=playlist id=01es6rjnsp3c84zkm6 player_id=01evcfxp4q8949fs1e image=]

Watch: Paige Spiranac makes hole-in-one, gets celebratory hug from Gary Player

Making an ace is cool, but to do it in front of Gary Player?!

Paige Spiranac made a hole-in-one. That’s cool in itself. But to do it in front of World Golf Hall of Famer Gary Player? Well, that’s just next level.

It happened on Monday at the 148-yard, 14th hole at Glen Arbor Golf Club in Bedford Hills, New York at a charity-golf event sponsored by Berenberg to raise money for Pancreatic cancer research. Player’s wife Vivienne succumbed to the disease earlier this year.

Spiranac, 28, is a former professional golfer and better known these days as a social media personality.

In her first tweet on her ace, she simply said, “Made a hole in one in front of Gary Player.”

She let that humble-brag sit there for four hours before flexing with the video proof.

In the video, Player is heard discussing his club choice with his caddie as the ball is in the air. Someone says, “Go in…GO IN!”

It did and it led to an eruption of cheers and the aforementioned hug from The Black Knight. As for Spiranac’s reaction: “Oh my God,” she said. “Did you get that?”

They did, Paige. That’s a keeper.

[mm-video type=playlist id=01es6rjnsp3c84zkm6 player_id=01evcfxp4q8949fs1e image=https://golfweek.usatoday.com/wp-content/plugins/mm-video/images/playlist-icon.png]

Best of: Max Homa roasts golf swings of Justin Thomas, other pro athletes, fans

Max Homa gave golf Twitter a hilarious break from the bickering by roasting people’s swings, including a lefty Justin Thomas.

Max Homa has staked his claim for “best golf follow” on social media.

If you follow the 29-year-old winner of last season’s Wells Fargo Championship, you know Homa has been producing entertaining content for some time now on Twitter (and has an epic bromance with Fox Sports’ Shane Bacon).

After the Old vs. New media debacle at the Presidents Cup clogged up everyone’s feed, on Wednesday one of Homa’s followers thought it would be a “hilarious trend” if Homa roasted his swing like chef Gordon Ramsay critiques bad food.

Boy, was he right.

Dozens of fans asked Homa for his take on their swing, and he didn’t disappoint. The member of Cal’s 2013 national title team roasted everyone from weekend hackers to a lefty Justin Thomas, Paige Spiranac, the LPGA’s Jane Park, NBA forward Andre Iguodala and former MLB pitcher Jered Weaver. Homa even turned the tables on himself with a video of his own swing.

Here are our favorites:

Lefty JT

Boom, roasted.

Andre Iguodala

I’m not sure what’s more demoralizing: this insult or LeBron James’ championship-sealing block in Game 7 of the 2016 NBA Finals.

Fore

Sorry, Paige. He got you with this one.

Guy who thinks he’s better than a pro

Unnecessary club-twirlers

PSA to amateur club-twirlers: don’t. Exhibit A:

And Exhibit B:

Retirement guy

Towel guy

It looks like this guy has been watching Tin Cup.

Adult softball league guy

In this guy’s defense, who doesn’t love pizza and beer?

‘How close am I to the Tour’

Not very.

Gender reveal

Don’t quit your day job

My favorite

Because my mom says the same thing.

Homa’s swing

Last but certainly not least, Homa took it on the chin from the likes of Spiranac, D.J. Piehowski the No Laying Up crew, ESPN’s Scott Van Pelt and Peter Kostis.

[lawrence-related id=778017545,778017487,778017507,778017477]