Tag: LSU NIL

LSU rolled out the red carpet for big-time transfer addition Hailey Van Lith

LSU threw every card it had in Van Lith’s recruitment.

When star guard [autotag]Hailey Van Lith[/autotag] hit the transfer portal, speculation connecting her to LSU began immediately.

Van Lith had a prior relationship with head coach [autotag]Kim Mulkey[/autotag] from her original recruitment process and LSU was in the market for a point guard with [autotag]Alexis Morris[/autotag] headed to the WNBA.

After a visit, Van Lith committed to LSU, and Mulkey added to her collection of stars.

Based on some social media posts, it’s obvious LSU rolled out the red carpet for the Louisville transfer. Not only did Van Lith check out the basketball program, but she met LSU’s gymnastics team fresh off a national title appearance.

Van Lith also met LSU’s president [autotag]William Tate IV[/autotag].

I’m sure it’s not the first time a recruit has met with the school president, but it’s not something you see all the time, either. LSU made a full-throttled effort throughout the university to land Van Lith, and it paid off.

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Harold Perkins signs new NIL deal

Perkins continues to take advantage of his high profile after an impressive true freshman campaign.

Star LSU linebacker [autotag]Harold Perkins[/autotag] capitalized on his name this week.

Perkins reached an NIL agreement with Sunshine Quality Solutions. In a statement, Sunshine Quality Solutions praised Perkins, calling him one of the best players in the country.

Star players signing NIL deals of this nature are critical to recruiting at a place like LSU. A lot of recruits are going to want to see evidence that LSU is a place where they can make the most of their time as a college athlete.

Perkins, in particular, has a huge chance to cash in throughout his career. It’s rare a freshman earns the name recognition that he did last fall. He’ll now be at LSU at least two more years to continue building his NIL arsenal.

Earlier this week, LSU drew some attention to how prominent some of LSU’s women athletes are in the NIL space.

It’s worth noting that On3’s NIL valuation is just an estimate and not a report of signed deals.

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LSU’s Angel Reese was top NIL earner in both men’s and women’s March Madness

Reese led all basketball players (men and women) affiliated with Campus Ink in NIL-related commissions during the tournament.

[autotag]Angel Reese[/autotag] has seen her prominence skyrocket over the last couple of months.

After leading LSU to a national title, the women’s basketball star has become a household name and one of the most sought-after name, image and likeness partners for brands in all of college sports.

March Madness proved to be quite lucrative for Reese. According to the apparel company Campus Ink, Reese was the highest earner in terms of NIL-related commissions during both the men’s and women’s tournaments. We don’t know precisely how much Reese profited from these sales, but Campus Ink discloses that athletes make between $8 and $15 on every item sold.

Reese has become one of the top personalities in women’s basketball and could find herself as the WNBA’s first overall draft pick this time next year. In the meantime, she’ll return to LSU looking to lead the team to another title (and make some more dough in the process).

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Angel Reese signs new NIL deal with AI company

Reese continues to rack up the NIL deals since leading LSU to a national title.

[autotag]Angel Reese[/autotag] has seen her platform surge since leading LSU’s women’s basketball team to its first national championship earlier this month.

She now has 1.6 million followers on Instagram, and she’s inked several new name, image and likeness deals since the conclusion of the season. She’s now added another to her portfolio, as she announced that she’s partnering with Caktus AI.

“We’re in a new era where women are cultural drivers, builders and power players,” Reese said in a video ad posted across social media platforms. “Our actions now will empower the next generation. We control this revolution and our reclaiming our place in the $16 billion industry we helped build. Progress is contagious; naysayers have no choice but to accept this new path.

“The days of underexposure, underinvestment and underrepresentation are over. We push boundaries and the world takes notice. This is only the beginning.”

Caktus is a company that has made a name for itself in the NIL space already, making deals with several college stars including LSU gymnast [autotag]Olivia Dunne[/autotag] and Miami’s Cavinder twins.

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Angel Reese, Flau’Jae Johnson earn 2 new NIL deals after national championship win

Reese and Johnson are taking advantage of their rapidly growing platforms.

The name, image and likeness era of college sports is upon us. For LSU women’s basketball stars [autotag]Angel Reese[/autotag] and [autotag]Flau’Jae Johnson[/autotag], that means taking advantage of their newfound prominence after leading the Tigers to a national championship.

Both have seen their social media followings skyrocket after the win over Iowa — Reese especially, who found herself at the center of a number of online discussions over the last week. Both have signed new NIL deals.

The first is with Raising Cane’s, and Reese, Johnson and coach [autotag]Kim Mulkey[/autotag] were seen working behind the counter at the fast-food restaurant, which began in Baton Rouge, on Wednesday during the lunch hour.

The pair also recently signed a deal with apparel and merchandise company Campus Inkto produce limited-edition LSU jerseys. According to On3, they will receive between $8 and $15 for each jersey sold.

Women’s basketball is growing rapidly in popularity, and as two of the game’s biggest personalities, Reese and Johnson are at the forefront of that growth.

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Angel Reese ‘in no rush’ to get to WNBA after winning championship at LSU

Reese said she’s currently making more money on NIL than some players in the professional ranks.

The LSU women’s basketball team is the national champion for the first time in program history, and [autotag]Angel Reese[/autotag] is a major reason why.

The sophomore transfer from Maryland emerged as one of the top players in the country this season. She set an NCAA record with 34 double-doubles and was the NCAA tournament MVP.

She’s also become one of the most marketable athletes in the country and saw her social media following double practically overnight in the midst of LSU’s postseason run. Reese would certainly be a coveted player in the professional ranks, but due to the WNBA’s strict eligibility rules — players must be 22 years old or have graduated college — Reese will almost certainly be coming back to Baton Rouge next season.

That’s alright with her, as she said she’s not anxious about getting to the next level.

“I’m not in a rush,” Reese said via the I AM ATHLETE podcast. “I’m chilling right now. I am in no rush to go to the league. The money I’m making is more than some of the people that are in the league that might be top players.”

With name, image and likeness rules allowing players to make money while they’re still in college, it certainly provides incentives for players to stick around, especially ones who are as popular as Reese is.

The Tigers have quickly become a premier national program under [autotag]Kim Mulkey[/autotag], and based on these comments, they can likely expect to have their best player back next season.

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LSU ace pitcher Paul Skenes pledges NIL earnings to charity

Skenes is donating his NIL earnings to Folds of Honor, which supports families of fallen or disabled military members and first responders.

In an ever-changing landscape of college athletics, the NIL was introduced to help athletes benefit from their name, image and likeness. There are a lot of guys who are using that money for all different types of things, and some of them are using that money for good causes.

Paul Skenes is one of those guys.

Skenes transferred to LSU after a couple of years at Air Force where he starred as a pitcher and as a hitter. He is one of the best pitchers in the country, and he is projected to be an early-round draft pick in this year’s MLB draft.

When he was asked what he would do with his NIL money he chose to donate it to Folds of Honor, which provides educational scholarships to spouses and children of fallen or disabled military and first responders. He put a link on his Twitter page that re-directs people to Folds of Honor where they can donate if they choose to.

Any fans who wish to donate can do so here.

Just a few hours after he posted that link, the donation page jumped from $234.80 to $2,156.80. It’s always good to see people using their influence for a good cause.

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LSU announces new ‘Bayou Traditions’ NIL collective

LSU announced a step forward in the name, image and likeness game on Monday.

LSU is taking another step with its NIL game.

On Monday, LSU announced “Bayou Traditions” and named it the “official collective of LSU athletics.”

“Bayou Traditions is a new way LSU fans can support the success of our championship athletic programs and our elite student-athletes in the NIL era,” athletic director [autotag]Scott Woodward[/autotag] said in a release.

“Bayou Traditions” will give fans a chance to contribute monthly and one-time donations. It also becomes the presenting sponsor of LSU Gold, LSU’s streaming service that delivers exclusive video content to fans.

According to a report, the president of TCU’s NIL collective will make an impact with LSU’s new collective.

The release stated that TAF, the Tiger Athletic Foundation, will remain the sole philanthropic arm of LSU Athletics.

NIL became legalized across the NCAA in the summer of 2021. College football will be entering its third year of the NIL era in 2023. One figures this collective should make a significant impact on LSU’s efforts.

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LSU athletes’ NIL deals set to help cancer research

During the month of October, some LSU NIL deals will be helping out a good cause.

Lawyer Gordon McKernan has been a central figure in the LSU and Louisiana NIL space, inking several players to deals over the last year.

During the month of October, those deals will have an added dimension as they will aid the fight against breast cancer in the state of Louisiana.

For every major stat, $100 will be donated. For every big play, $250, and McKernan has promised a minimum donation of $5,000 for Saturday’s game against Ole Miss, though that number could increase.

Among others, McKernan’s athletes include [autotag]Kayshon Boutte[/autotag] and [autotag]Harold Perkins[/autotag]. McKernan also has deals with athletes at Louisiana and Louisiana Tech as part of the “Playing for Pink” campaign.

The discussion surrounding NIL at times has been messy, but it’s great to see these deals helping out a good cause.

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Newest LSU WR commit Shelton Sampson Jr. inks NIL deal

Recent LSU commit inks NIL deal.

After an April vote by the Louisiana High School Athletic Association, Louisiana high school athletes can now profit off their NIL deals. According to on3.com, Sampson has a NIL evaluation of $254K, which ranks No. 26 in on3’s high school NIL rankings.

When Sampson committed to LSU on The Jordy Culotta Show, he was asked why he chose to stay home in Baton Rouge to play for LSU. His response? “Why not?” That quote sparked the idea for a logo on his first merch drop with Elete Sports.

The clothing line goes by the tag “SS6” which stands for “Shelton Sampson 6” six is his high school number at Catholic. Sampson is rated as a five-star wide receiver by the 247sports composite rankings. I am not certain if he will wear No. 6 during his time at LSU, but it would certainly help his brand if he could.

I am sure Brian Kelly could make something happen for the highest-ranked wide receiver recruit for the Tigers since Kayshon Boutte in 2020.

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