Hypegolf opens its first clubhouse pop-up store in NYC

Hypebeast, a global platform of contemporary culture and lifestyle, will open their first ever Hypegolf Clubhouse pop-up store in NYC.

Hypebeast, a global platform that sheds light on trends in contemporary culture and lifestyle, will open its first Hypegolf Clubhouse pop-up store in New York City on May 14.

Hypegolf is striving to grow the game and get a younger audience involved in the sport. This pop-up will be in the heart of SoHo on Mercer Street and was purposefully placed in this modern area because of the surrounding stores. Stadium Goods, Billionaire Boys Club, Palace Skateboards are a few of the neighboring stores who contribute to HypeGolf’s electric mix of streetwear culture.

Hypegolf will house a diverse collection of golf gear from over 20 brands such as Malbon Golf, Metalwood Studio, Bogey Boys and more. After business hours, Hypegolf will offer Hypetalk panel discussions, golf lessons, a Trackman simulator built and provided by Five Iron and other activities.

Hypegolf Clubhouse address
Hypegolf Clubhouse address. (Hypegolf)

This Clubhouse invites all interests and curiosities of the sport to explore Hypegolf and all that it has to offer. The store will also feature eccentric photos, angular geometry and natural-embracing material usage to build out a mix of displays and furniture.

In addition to the Clubhouse launch, Hypegolf unveiled an exclusive nine-piece unisex collection. The pieces highlight the growing influence of streetwear, fashion and youth culture that is modernizing the growing sport. The capsule includes T-shirts, polo shirts, golf shorts, bucket hats and more.

[afflinkbutton text=”HYPEGOLF STORE” link=”https://hbx.com/men/search?q=golf”]

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Justin Thomas rocks jogger pants at 2022 Valspar Championship with new Greyson sponsorship

Justin Thomas sported joggers or the first time ever under his new sponsorship with Greyson.

Justin Thomas was near the top of the leaderboard at the 2022 Valspar Championship and so was his style. Thomas recently picked up a new sponsorship with golf apparel brand, Greyson Clothiers and this was his first event sporting the new threads.

If your household wasn’t chatting about Thomas’ new jogger style pant during Saturday’s third round, this is your time to weigh in on the conversation.

JT wore a black polo, black joggers, black belt and a stunning pair of black and white Footjoy shoes that had him looking trendy.

If joggers aren’t controversial enough on tour, Thomas also chose to wear a pair of ankle socks with his toe-cap shoes.

When it comes to style, JT has always chosen more of a traditional look, and I was ecstatic to see a change in pace. Although golf has always been filled with khakis and plain polos, the standard is finally changing.

Justin Thomas wears joggers
Justin Thomas wears joggers during the third round of the 2022 Valspar Championship. (Photo: Jasen Vinlove-USA TODAY Sport)s

It is 2022 and the younger generation is playing more golf than ever. These joggers are keeping up with a youthful lifestyle trend while maintaining a tasteful appearance with its performance fabric and belt loops.

The ankle socks complement the pants as joggers are meant to accentuate the ankle and increase a taper fit. The jogger pant promotes an athletic build and helps add more shape to the lower body.

I think we will begin to see this style of pants more on the tour from a variety of brands in 2022.

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Eight things you need to be ready for the spring golf season

Spring golf is about to be in full swing and Golfweek has rounded up 8 things you need to make the most out of your time on the course.

The temperature is rising and the layers are beginning to come off, its time for spring golf. Days are longer, greens get quicker and the urge to get on the golf course is at an all-time high.

After spending the winter watching PGA Tour pros inspire us all, it’s time to hit the links and try to recreate some shots. Whether you are trying to be functional or fashionable, here are the eight best things you need for spring golf.

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Lohla Sport introduces Spring 2022 ‘Streets of Los Angeles’ collection

Lohla Sport has introduced their ‘Streets of Los Angeles’ collection. Five different capsules in the collection inspired by LA street names.

Los Angeles based female golf apparel company, Lohla Sport has introduced their ‘Streets of Los Angeles’ collection. Rodeo Drive, Ocean Avenue, Hollywood Boulevard, Sunset Boulevard and Melrose Place are the capsules in the collection inspired by Los Angeles street names.

Averee Dovsek caught up with founder, Lisa O’Hurley at the PGA Show back in January and got a sneak peak of the Melrose Place Capsule that is set to drop later in the spring.

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Rodeo Drive is made up of black, white and Tiffany blue. This capsule makes you feel like you are shopping at Beverly Hills’ most infamous street with the prints inspired by a Hermes branded scarf.

The Scarf Print Jacket is a full-zip jacket with a couture print. This jacket can match a variety of pieces with its small pops of black, white, grey, orange and blue.

Lohla Sport Rodeo Drive Capsule
Lohla Sport Rodeo Drive Capsule. The Scarf Print Jacket- $220. (Lohla Sport)

The Ocean Avenue capsule is filled with beautiful pastels of peony pink, Pacific blue and breezy white with a hint of silver. The Radiant Striped Vest is a highlight piece of the collection made from recycled materials. This lightly quilted and puffed vest is the perfect layering piece for spring.

Lohla Sport Ocean Avenue Capsule Radiant Striped Vest
Lohla Sport Ocean Avenue Capsule Radiant Striped Vest- $260. (Lohla Sport)

Lohla Sport’s new collection aligns with their “made to play” mantra with functional fabrics and stunning designs.

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Bryson DeChambeau might not be at Bay Hill this year, but we’re still judging his style from last year’s event (when he won)

“Unless you are helping schoolchildren cross the street or a drum major on a high school marching band, no white belts.”

Unfortunately, Bryson DeChambeau, winner of the 2021 Arnold Palmer Invitational at Bay Hill, announced earlier this week that he would not be playing in this year’s event due to injury. But that doesn’t mean we can’t take a quick look back at his style from last year’s tournament, right?

What worked? What didn’t?

In 2016, DeChambeau signed with Cobra Puma Golf and has been sporting the company’s apparel at every event since. While he wears the brand well, some of his accessories are controversial.

We asked Golfweek’s followers on Instagram if they’re a fan of DeChambeau’s Ben Hogan cap and the results pointed to a clear answer. 71% of our followers who participated in the survey said they were not in favor of the hat.

Bryson DeChambeau at Arnold Palmer Invitational
Instagram story Bryson DeChambeau at Arnold Palmer Invitational at Bay Hill in Orlando, Florida. (Photo by Mike Ehrmann/Getty Images)

DeChambeau frequently sports a white belt in tournament play and former fashion director at Golf Digest (now retired) Marty Hackel explained his stance on white belts. DeChambeau fits in Hackel’s criteria for being permitted to wear a white belt.

“Unless you are helping schoolchildren cross the street or a drum major on a high school marching band, no white belts. Sorry, matching your belt to your shoes makes no sense, and if all else fails the Rule of 36 is applicable,” said Hackel. “If you are older than 36 or your waist is over 36 inches, no white belts. The only possible exception to this rule is if you are wearing white pants.”

Bryson third day API
Bryson DeChambeau during the third round of the Arnold Palmer Invitational Presented by MasterCard at the Bay Hill Club and Lodge in Orlando, Florida. (Photo by Mike Ehrmann/Getty Images)

Despite a few faux pas, we’re loving this look DeChambeau sported on the third day of play in last year’s API. Always a good idea to match your hat to your trousers. Black shoes and black pants with a brighter polo makes this a well-balanced look. His polo has Arnold Palmer’s signature drink and fits the week’s theme. DeChambeau looks clean and ready to win in this look.

Bryson DeChambeau’s golf shoes: From $149.99 at GlobalGolf
Bryson DeChambeau’s golf pants: From $85 at PGA Tour Superstore
Bryson DeChambeau’s golf cap: From $39.99 at PGA Tour Superstore
Bryson DeChambeau’s golf belt: From $20 at Cobra Golf
Other Bryson DeChambeau golf apparel: From $38 at Cobra Golf

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