Hypegolf opens its first clubhouse pop-up store in NYC

Hypebeast, a global platform of contemporary culture and lifestyle, will open their first ever Hypegolf Clubhouse pop-up store in NYC.

Hypebeast, a global platform that sheds light on trends in contemporary culture and lifestyle, will open its first Hypegolf Clubhouse pop-up store in New York City on May 14.

Hypegolf is striving to grow the game and get a younger audience involved in the sport. This pop-up will be in the heart of SoHo on Mercer Street and was purposefully placed in this modern area because of the surrounding stores. Stadium Goods, Billionaire Boys Club, Palace Skateboards are a few of the neighboring stores who contribute to HypeGolf’s electric mix of streetwear culture.

Hypegolf will house a diverse collection of golf gear from over 20 brands such as Malbon Golf, Metalwood Studio, Bogey Boys and more. After business hours, Hypegolf will offer Hypetalk panel discussions, golf lessons, a Trackman simulator built and provided by Five Iron and other activities.

Hypegolf Clubhouse address
Hypegolf Clubhouse address. (Hypegolf)

This Clubhouse invites all interests and curiosities of the sport to explore Hypegolf and all that it has to offer. The store will also feature eccentric photos, angular geometry and natural-embracing material usage to build out a mix of displays and furniture.

In addition to the Clubhouse launch, Hypegolf unveiled an exclusive nine-piece unisex collection. The pieces highlight the growing influence of streetwear, fashion and youth culture that is modernizing the growing sport. The capsule includes T-shirts, polo shirts, golf shorts, bucket hats and more.

[afflinkbutton text=”HYPEGOLF STORE” link=”https://hbx.com/men/search?q=golf”]

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Justin Thomas rocks jogger pants at 2022 Valspar Championship with new Greyson sponsorship

Justin Thomas sported joggers or the first time ever under his new sponsorship with Greyson.

Justin Thomas was near the top of the leaderboard at the 2022 Valspar Championship and so was his style. Thomas recently picked up a new sponsorship with golf apparel brand, Greyson Clothiers and this was his first event sporting the new threads.

If your household wasn’t chatting about Thomas’ new jogger style pant during Saturday’s third round, this is your time to weigh in on the conversation.

JT wore a black polo, black joggers, black belt and a stunning pair of black and white Footjoy shoes that had him looking trendy.

If joggers aren’t controversial enough on tour, Thomas also chose to wear a pair of ankle socks with his toe-cap shoes.

When it comes to style, JT has always chosen more of a traditional look, and I was ecstatic to see a change in pace. Although golf has always been filled with khakis and plain polos, the standard is finally changing.

Justin Thomas wears joggers
Justin Thomas wears joggers during the third round of the 2022 Valspar Championship. (Photo: Jasen Vinlove-USA TODAY Sport)s

It is 2022 and the younger generation is playing more golf than ever. These joggers are keeping up with a youthful lifestyle trend while maintaining a tasteful appearance with its performance fabric and belt loops.

The ankle socks complement the pants as joggers are meant to accentuate the ankle and increase a taper fit. The jogger pant promotes an athletic build and helps add more shape to the lower body.

I think we will begin to see this style of pants more on the tour from a variety of brands in 2022.

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