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Eagles fans will now be able to bet on games and enjoy an interactive gambling experience at the Linc every Sunday.
As the centerpiece of a new multi-year sponsorship with FOX Bet – an industry leader in the mobile casino, poker, and sportsbook space – the Philadelphia Eagles announced that they will unveil a new FOX Bet branded interactive studio at Lincoln Financial Field.
Constructed from the ground up for the purpose of entertaining Eagles fans in an unprecedented way, the new studio will feature exclusive content across multiple platforms presented by FOX Bet. Led by Eagles on-air personalities and featuring Eagles Legends, with special guest appearances from FOX Bet’s esteemed contributors, the custom content will be produced by the Eagles in conjunction with FOX Bet. Additionally, FOX Bet will serve as the presenting sponsor of Eagles Edge, a new program airing on the team’s digital channels following all Eagles games. This new series, filmed on game days when the team is playing at home, will be broadcast across a number of digital team platforms, including the Eagles Official YouTube channel, the Eagles Official Mobile App, PhiladelphiaEagles.com, and Eagles social channels.
The sponsorship deal includes broadcast, digital and social media advertising on team channels, custom promotions, and a strong branding presence on game days. The deal also includes prominent messaging on the stadium’s LED boards and end zone boards, as well as signage on concourse levels. FOX Bet will also serve as the presenting sponsor of the Eagles Tailgate Crew – tailgating pods featuring Eagles Entertainment groups that interact with Eagles fans in the parking lots on game days when fans return.
“This new, fully integrated partnership with FOX Bet has enabled us to reimagine the way we deliver content to our fans in a fun and innovative way,” said Catherine Carlson, Senior Vice President of Revenue and Strategy, Philadelphia Eagles. “Every week during the NFL season, this new interactive studio will bring Eagles fans closer to the game through exclusive access and interviews, football commentary from some of the biggest on-air FOX Sports personalities, and many other surprises along the way. We look forward to growing our partnership with FOX Bet, an industry leader that continues to expand its footprint in the Philadelphia market.”
The FOX Bet Lounge will become available when the in-person sports experience returns to full capacity. It will be located on the service level adjacent to the player parking lot and locker rooms. The 4,000 square-foot premium lounge will be able to accommodate up to 380 fans.
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