Costco has its own barrel-aged vintage ale now. Is it any good?

Pairing with Deschutes and a $10 price tag makes it an easy pickup. Is it worth it?

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage (or food) that pairs well with sports. Yes, even cookie dough whiskey.

At some point in your life, you let down your guard. You embrace the mundane, because trends are exhausting. You find the truest, safest spot in a weary world; the Costco food court.

My salvation came, as it does for most of us, around the time my child arrived. A labyrinth of bright colors and free samples were enough to keep her occupied. Trips began with a hot dog and three to four Diet Pepsis and ended with soft serve and possibly a second hot dog. Judgment does not exist between the concrete floors and fluorescent lights of Costco; it is merely a place to exhale in between bouts of frustration with snack mongers setting a manatee’s pace between each sample station.

This quiet sense of security bred an appreciation of all things Kirkland Signature, Costco’s in-house brand. It began, as it does for many of us, with handles of booze that clocked in at $12 and tasted suspiciously like the more famous brands whose labels they aped. It expanded from there, reaching its pinnacle the moment I truly became a dad: when I purchased Kirkland brand sweatpants.

With my Costco alliances laid bare, it’s time to get to the meat of today’s review. There is a barrel-aged Kirkland Signature stout on shelves across our great nation. Unlike the spirits you have to sip before debating where they’d been distilled, this vintage ale offers no such mystery.

It’s a collaboration with Deschutes, the Oregon brewery responsible for trusted airport tap beers like the Fresh Squeezed IPA. More germane to this conversation, however, is their The Abyss imperial stout — a brew with tremendous reviews on Beer Advocate and a glowing sigil of hope that, once again, a Costco house brand might be secretly awesome.

Will the 2024 vintage live up to that lofty standard? Let’s dig in.

2024 Kirkland Bourbon Barrel-Aged Imperial Stout Vintage Ale: B

It pours the expected heavy black. From the depths bubbles a creamy, tan ring of foam that lingers long after the beer has settled. It smells pleasant, but a little light. There are a few signs this is a 12 percent ABV brew, but it’s not overpowering from the top of the pour itself. It looks more like a heavy, seven-to-eight percent stout.

The first sip itself isn’t especially complex. It’s a little smoky, a little heavy and very smooth. Like the scent bubbling off the pour, there’s little here to suggest it’s as boozy as it is. It also feels much lighter than it pours; the texture here is almost effervescent and easy to drink, which is not something you’d expect from a barrel-aged beer with this gravity.

Part of that is because you aren’t getting much of the bourbon influence in each sip. You get a little bit of that grain and the warmth that comes with it — there’s a sweet rye feel for sure — but it’s not as pronounced as some of the other beers in this genre. That leaves it to come off lighter than, say, Goose Island’s winter Bourbon County offerings.

That might be a bummer to some. It’s slightly generic, which doesn’t mean it’s bad, just that it’s gonna leave a few beer nerds hanging. You get some solid porter notes here — roasted chocolate and a little bit of coffee — but nothing overpowering. It’s more of a broad appeal beer than some of the other bourbon-barrel stouts out there. That makes sense, even if I wish it went a little harder.

Would I drink it instead of a Hamm’s?

This is a pass/fail mechanism where I compare whatever I’m drinking to my baseline cheap beer. That’s the standby from the land of sky-blue waters, Hamm’s. So the question to answer is: on a typical day, would I drink Kirkland’s barrel-aged imperial stout over a cold can of Hamm’s?

Yeah. It hits all the hallmarks of an aged stout even if it doesn’t go above and beyond what’s advertised on the label. It’s a Deschutes beer, so you know you’re getting quality here.

But if you’re a beer nerd, you may be better off waiting for this year’s run of Goose Island’s Bourbon County stouts for more complex flavors. I’ll have a rundown of those beers this time next week.

Does it bring the boom?

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Photos: Costco’s recently released Kirkland Signature Iron Set and Driver

These are going to be everywhere.

Costco has been making golf gear for a few years. Its gloves have been extremely popular, and it also previously released putters and wedges. However, Costco has taken the next step in becoming a force in the space.

Five days ago, Costco released its new Kirkland Signature Iron Set. The set is comprised of seven clubs in total including 4-iron through 9-iron and a pitching wedge. Costco’s iron set is priced at $499.99.

On Thursday, Costco released its new Signature Adjustable Driver. For now, it’s only available to right-handed players and is extremely affordable compared to other drivers on the market at $199.99.

Check out some stock images of the iron set and driver, and a few social posts.

PSA: Fans are discovering Costco is in the business of selling… college football tickets

Sure, why not?

You can buy just about anything at Costco, from groceries and gas to computers to patio furniture to a three-pound container of chocolate-covered almonds you think will last you a lot longer than it will. Random bulk items you probably don’t need in such large quantities are Costco’s forte.

But it seems the giant chain wholesaler has entered the sports realm and is now selling tickets to events, including college football games for South Carolina, Rutgers and Louisville.

It’s unclear if this is a new thing Costco is doing or if it’s been selling tickets to sporting events for a while and people are just now noticing. But people are noticing, like Scott Eisberg, the sports director for South Carolina ABC affiliate WCIV, who tweeted a photo Thursday night of Gamecocks tickets for sale at a Costco in Charlestown.

Two tickets for South Carolina home games are going for $89.99, which Costco claims is up to 40 percent off. The price is somewhat comparable to the other college football tickets Costco is selling online with two tickets for Rutgers games going for $99.99, two for Louisville for $69.99 and two for Fresno State at $74.99. (In other sports, it’s selling tickets for D.C. United and Atlanta United games.)

South Carolina, Rutgers, Louisville and Fresno State — kind of a random group of teams from four fairly different conferences.

This could be a desperation move by some of these (mostly struggling) teams or an effective strategy to capture impulse buyers — or maybe a little of both. But South Carolina seems to have high hopes for it.

More via The State (Columbia):

The ticket deal will be available inside Costco locations in the state of South Carolina, according to Lance Grantham, [the Gamecocks’] senior associate athletic director for ticketing.

“We’re expect good results from it,” Grantham told The State — 800 have been sold so far, he said. “It’s a really good value for the fans.”

According to one of Eisberg’s photos of the Gamecocks promotion, the tickets are valid for any regular-season home game — so Georgia State, Charlotte, South Carolina State, Texas A&M, Missouri and Tennessee — except for Georgia on September 17. Per Costco’s website, Rutgers’ blackout game for this deal is the Scarlet Knights’ home opener against FCS team Wagner, while the Cardinals and Bulldogs don’t seem to have any exempt games.

Either way, the next time you’re at Costco, you may be able to buy tickets to see the Gamecocks or the Scarlet Knights or the Cardinals or the Bulldogs — whether it’s an impulse purchase or a well constructed ticket strategy.