Ozzy Osbourne is a ‘rock star’ for Workday in Super Bowl 57 teaser

Workday lands a ‘rock star’ for Super Bowl 57:

Heavy metal icon Ozzy Osborne is set to make his second Super Bowl ad appearance during USA TODAY Ad Meter’s 35th year in 2023.

The finance/HR software company Workday tabbed Osbourne to appear on football’s biggest stage for the first time since 2011. It’s going to be the company’s first time on the Super Bowl stage.

In their ad preview, a simple yet perfect pun is used.

The 15-second preview features two office workers talking about the new hire. How was the newbie described?

They were called a… rock star…

A clever idea:

Naturally Osbourne doesn’t go long without giving the commercial an Ozzy feel with his question, even in his new-found look featuring a button up and tie at his desk.

That appears to be the concept Workday was going for. A common workforce office vibe but taking the “rock star” idea to a literal level.

Osbourne is also just a tease of more musical guests to come. The Workday ad will also feature Joan Jett and Gary Clark Jr., to name a few.

The full-length advert is going to be a one-minute spot. It’s set to air in the third quarter of Super Bowl 57.

Hopefully fans are still in a music mindset following halftime.

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