Kevin James memes with a photo from 1998 are now popping up everywhere, out of nowhere

Where did this all come from? We don’t know, but here are some memes.

It’s the question everyone’s asking (not the one about whether Travis Kelce and Taylor Swift are actually dating).

Why are there memes everywhere starring Kevin James, in a photo that — per my colleague, Mitchell Northam — is from publicity shots for King of Queens all the way back in 1998?

I mean, I get the meme — it’s James shrugging and looking both confident and sheepish at the same time, which lends itself to a lot of captions. I just can’t totally figure out the origin (I don’t think it’s because Sean Payton has been bad thus far with the Denver Broncos).

Here are the memes: