Amidst all the drama going on between the NFL Players Association and the league, the NFLPA showed they can have fun. They released a new annual report which lists the top 10 active NFL players in total engagements, growth rate and most consistently active categories.
The NFLPA and its social media activation partner Opendorse evaluated social media activity of players and ranked the most influential and brand-marketable.
Steelers wide receiver JuJu Smith-Schuster is No. 3 in overall total engagements. Smith-Schuster, 23, was just seven-years-old when Facebook first launched. So, it’s no surprise that he embraces social media and knows the best way to utilize the platforms as marketing tools.
Cornerback Steven Nelson has been rapidly growing his followers since he became a Steeler last spring. He squeaked in at No. 10 in the top growth rate category.
If you aren’t already following JuJu and Steven, check them out on the following social media platforms:
JuJu Smith-Schuster:
Steven Nelson:
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