Texas has firepower and stars all over the roster, which has many Longhorns fans eager for the 2022 season.
In this new era of college football star power comes in two aspects. Obviously on the field performance is important and leads to the second portion, but with the new NIL rules in place players have an opportunity to become brands.
Whether they get their fame on TikTok or are partnering up with food chains, there are financial opportunities all over for the stars of college football.
The Longhorns, similar to a lot of other blue bloods, provide a prime opportunity for their players to profit being that Austin is such a transcendent location. It also helps to have some of the most popular players in the sport.
On3 has a ranking of the 100 most valuable college football players from 2021, and multiple Texas targets and current players are among the top. Here are eight players linked to Texas bringing in the most money via NIL deals, and where On3 currently has them valued at.