Tom Brady is doing everything he can to maximize his brand in Tampa Bay.
The former New England Patriots quarterback built up his ‘TB12 Sports’ brand over the years and filed a trademark for ‘TB x TB’Â shortly after signing with the Buccaneers. He has now filed a trademark for ‘Tompa Bay’ and ‘Tampa Brady’, according to trademark lawyer Josh Gerben.
Brady filed for the trademark on April 6 and plans to use the phrases for clothing, headwear and footwear. Along with signing a two-year, $50 million deal in Tampa, Brady is looking for any way to add revenue and expand his brand.
Tom Brady's company (TEB Capital Management) has filed 2 new trademarks for:
1. TOMPA BAY
2. TAMPA BRADYThe filings, made on April 6th, indicate Brady intends to sell clothing, headwear and footwear using the trademarks.
My full breakdown 👇#TomBrady #GoBucs pic.twitter.com/QZxK6LFB2Z
— Josh Gerben (@JoshGerben) April 10, 2020
The two new phrases have drawn in interesting reactions from NFL fans.
Tom Brady's company has filed for two new trademark applications: TOMPA BAY & TAMPA BRADY. He intends to use the phrases on clothing and other merchandise. Filing first uncovered by @JoshGerben. The @dpshow has been selling TOMPA BAY shirts. pic.twitter.com/QzQM7FvDEq
— Darren Rovell (@darrenrovell) April 10, 2020
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