Fans get first look next edition of Jayson Tatum’s signature shoes with release of NBA 2K25 cover art

Jayson Tatum’s appearance on the cover of NBA 2K25 offered fans a first look at the next edition of his signature shoes, the Tatum 3s.

Boston Celtics superstar Jayson Tatum will be the primary cover athlete for NBA 2K25 when the game launches this September, alongside WNBA superstar A’ja Wilson and future Hall of Famer. In total, 2K sports will release four unique versions of the game, and the covers of each edition were unveiled Wednesday morning.

Hiding in plain sight on the cover of NBA 2K25 is a sneak peek at the unreleased Tatum 3, the third iteration of the All-NBA forward’s signature shoes. Back in February, Tatum said the JT 3s were nearly complete, and that preliminary work on the JT 4s had already begun.

A spokesperson for Jordan Brand confirmed to Celtics Wire that the shoes seen on the new 2K covers were in fact the Tatum 3s, and that details about the sneakers and their release would be available soon.

“It’s really an 18-month process,” Tatum explained in February. “Each shoe, from the day that you come up with the design to the day it hits retail, is an 18-month process. So that’s why a third of the way through the Tatum 1, the Tatum 2 is done.”

 

Tatum is headed to Paris later this month with teammates Jrue Holiday and Derrick White to compete for gold at the 2024 Olympics.

Already this summer, he has unveiled a red, white, and blue edition of the JT 2s. Perhaps we will get a closer look at the JT 3s sooner rather than later.

Listen to the “Celtics Lab” podcast on:

Apple Podcasts: https://apple.co/3zBKQY6

Spotify: https://spoti.fi/3GfUPFi

YouTube: https://bit.ly/3F9DvjQ

[lawrence-auto-related count=5 category=590969556]

Pair of Michael Jordan game-worn kicks from 1996 NBA Finals Game 5 sells for nearly half-million

It seems that MJ’s old kicks are seen as an increasingly sound investment.

It probably should not surprise that sneakers won in games by the man behind Nike’s Jordan Brand go for a lot of money at auction. But once again, a pair of game-worn kicks that Chicago Bulls Hall of Famer Michael Jordan just returned a boatload of cash, per recent reporting from Cllct Media’s Darren Rovell.

A pair of sneakers worn in Game 5 of the Bulls’ 1996 NBA Finals series vs. the Seattle SuperSonics has been reportedly auctioned off by Sotheby’s for a mere $482,600. The phenomena of His Airness’ game-worn kicks getting sold for huge sums is almost so regular as to stop being newsworthy at this point.

Culminating in the sale of a package of game-worn Jordan sneakers that sold for a whopping $8 million, it seems that MJ’s old kicks are seen as an increasingly sound investment.

But then, when it was your transcendent skill on the court and business acumen off it that built the Jordan Brand into what it is today, that his shoes are so valued by collectors and fans alike makes sense.

[lawrence-auto-related count=5]

Sneaker news: Boston’s Jayson Tatum says JT 3s and JT 4s are around the corner

Celtics superstar Jayson Tatum recently outlined the process for developing each edition of his signature sneaker.

Boston Celtics superstar Jayson Tatum recently broke down the creative process for developing his signature sneakers the during an appearance on the with Kenny Beecham Podcast. He also explained that JT 3 edition of the shoes are complete, with plans underway for the JT 4s.

Tatum spoke to Beecham over All-Star Weekend in Indianapolis at an event hosted by the financial services company SoFi to celebrate his new campaign to support homeownership in his native St. Louis. The conversation ranged from this new initiative, to meeting Michael Jordan, to Tatum’s namesake sneakers.

When asked about his personal involvement in developing the shoes Tatum not only outlines the process overall, but teased out what the future holds for his signature sneaker.

Jayson Tatum debuts new Celtics-inspired colorways for Jordan Tatum 1s in Knicks win

This new colorway is likely to be a Celtics fan favorite for obvious reasons and should be available for purchase starting today.

All eyes were on star Boston Celtics forward Jayson Tatum in his team’s Monday night win against the New York Knicks as Tatum went into takeover mode late in the contest, but not just for his ability to put the proverbial biscuit in the basket.

Tatum also made a statement with his footwear. The game marked the debut of the Jordan Tatum 1 ‘Home Team’ colorway, the latest addition to his signature sneaker line with Jordan Brand (h/t SI’s Pat Benson). The ‘Home Team’ colorway pays homage to the Boston Celtics, one of the league’s most storied franchises and of course the team the St. Louis native plays for, the black and green a solid match for Boston’s alternate jerseys.

This new colorway is likely to be a Celtics fan favorite for obvious reasons and should be available for purchase starting today on Nike’s website.

Listen to the “Celtics Lab” podcast on:

Apple Podcasts: https://apple.co/3zBKQY6

Spotify: https://spoti.fi/3GfUPFi

YouTube: https://bit.ly/3F9DvjQ

[lawrence-auto-related count=1 category=590969556]

Orlando’s Paolo Banchero on how his Jordan Tatum 1 PE ‘Huevos Bancheros’ came to be

We thought it might be his ties to fellow Duke alum Jayson Tatum, but we guessed wrong.

The Orlando Magic’s Paolo Banchero has more in common with Boston Celtics star Jayson Tatum than he does the country his team played the Atlanta Hawks in on Thursday night as part of the NBA’s 2023 Mexico City Game, but that seemed like an appropriate moment for the Celtics Wire to chat with Banchero about his “Huevos Bancheros” Jordan Tatum 1 PEs.

Before speaking with the Italian-American star forward, we assumed it was the ties between Tatum and Banchero that led to the sneakers inspired by the classic Mexican breakfast — huevos rancheros (rancher’s eggs) — the shoes play off in their name and are inspired by.

But the Magic star set us straight with the actual origin story of the iconic sneaker designs of Tatum’s signature shoe. “Last year when I was a rookie we was trying to come up with ideas for the PEs,” began Banchero.

“I think they saw it on Twitter (…) somebody posted or made a comment and (Jordan Brand) found it and thought it would be a great idea, and I wanted to make a shoe with that name.”

“I love how it came out,” he added of the sneakers, which have beige perhaps inspired by tortillas, yellow and white that could be for eggs and crema (similar to sour cream), and green and orange that might be inspired by avocado and chile morrón (bell peppers, in this case, orange).

“It was a very unique shoe!” said Banchero. And given our chat was taking place in the global capital of huevos rancheros, we’re inclined to agree.

Listen to the “Celtics Lab” podcast on:

Apple Podcasts: https://apple.co/3zBKQY6

Spotify: https://spoti.fi/3GfUPFi

YouTube: https://bit.ly/3F9DvjQ

[lawrence-auto-related count=1 category=590969556]

A history of Boston Celtics center Kristaps Porzingis sneakers in photos

While the Unicorn may be no sneakerhead, he sports somne fly kicks from time to time.

Much like his fellow new arrival to the Boston Celtics, All-Star point guard Jrue Holiday, former Washington Wizards big man Kristaps Porzingis does not appear to be a massive sneaker aficionado given the paucity of images of the Latvian big man sporting some flashy kicks courtside.

But the Unicorn does indeed have a handful of shoes he has been captured donning on the parquet over the years of his NBA career so far before his arrival in Boston this summer. To such an end, we decided to put together another installment in our series of surveys of Celtics sneaker culture.

Without further ado, let’s take a look at what Porzingis has worn on the court with the Celtics.

A history of Boston Celtics guard Jrue Holiday’s sneakers in photos

The UCLA alum has donned some pretty solid kicks over the years.

When it comes to the sneakerheads currently on the Boston Celtics’ roster ahead of the NBA’s 2023-24 season, new Celtics floor general Jrue Holiday has nothing on his star All-NBA forward teammates Jayson Tatum and Jaylen Brown, but the UCLA alum has donned some pretty solid kicks over the years.

So we felt it necessary to include the former Milwaukee Bucks champ in our history of Celtics sneakers series that has previously focused on the on-court shoe selections of Tatum and Brown thus far. And while we only have a handful of sneakers to show you of his selections over the years, given he’s now a core part of this Celtics roster, we included the photos we could find.

Without further ado, let’s take a look at what Holiday has worn on the court with the Celtics.

A history of Boston Celtics forward Jayson Tatum’s sneakers in photos

Tatum has himself a sneaker deal with Jordan Brand, including his own signature shoe line.

Fresh on the heels of our survey of the history of kicks donned by star Boston Celtics forward Jaylen Brown, we thought it prudent to do the same for his fellow All-NBA star forward teammate Jayson Tatum. Unlike sneaker free agent Brown, Tatum has himself a sneaker deal with Jordan Brand, including his own signature shoe line.

So expect to see a heavy Nike bias amongst the kicks that have donned the feet of the St. Louis native since he came into the league in 2017, but for about as good of a reason as anyone could come up with for such levels of brand dedication.

Without further ado, let’s take a look at what Tatum has worn on the court with the Celtics.

A history of Boston Celtics forward Jaylen Brown’s sneakers in photos

A fan of throwback designs, this is a sampling of the sneakers Brown has worn playing for Boston.

If you ask All-NBA Boston Celtics forward Jaylen Brown his opinion on the current state of sneaker design, you might find out that Brown thinks that they do not make kicks like they used to, or at least that is what the Georgia native shared in a recent interview.

But that has not stopped the Celtics sneaker free agent from donning a host of different sneakers on the basketball court over the years, with Brown sporting everything from Nike and Adidas to custom sneakers created to honor all-time Boston icons like Hall of Fame big man Bill Russell and other causes.

Without further ado, let’s take a look at what Brown has worn on the court with the Celtics.

Jordan Brand on how it makes Jayson Tatum 1s and other signature shoes

The design studio at Jordan Brand creates performance shoes that combine both motion and emotion.

Ever wonder how a pair of Jayson Tatum 1 sneakers gets made by the folks at Nike’s Jordan Brand? The design studio at Jordan Brand creates performance shoes that combine both motion and emotion. They draw inspiration from athlete insights and focus on storytelling.

The brand collaborates with athletes to solve design challenges. The designers incorporate personal details from athletes such as Tatum and Zion Williamson and use haptic print technology for strength. Collaboration, innovation and inspiration are key elements of the design process — as are simple questions like ‘What animal would you be if you could be any animal?”

To see for yourself how something like Tatum electing dolphins for his answer translates into the shoes you want to wear.

Listen to the “Celtics Lab” podcast on:

Apple Podcasts: https://apple.co/3zBKQY6

Spotify: https://spoti.fi/3GfUPFi

YouTube: https://bit.ly/3F9DvjQ

[lawrence-auto-related count=1 category=590969556]