2019 Eagles rookie and Pepsi Rookie of the Year Finalist Miles Sanders loves John Geiger sneakers. The designer is from his hometown of Pittsburgh, Pennsylvania. Check out his favorite pair here, which he shared with ThePostGame on Radio Row at Super Bowl LIV in Miami.
2019 Eagles rookie and Pepsi Rookie of the Year Finalist Miles Sanders loves John Geiger sneakers. The designer is from his hometown of Pittsburgh, Pennsylvania. Check out his favorite pair here, which he shared with ThePostGame on Radio Row at Super Bowl LIV in Miami.
D’Angelo Russell is off the sneaker market after signing a deal with Dwyane Wade’s Way of Wade Li-Ning brand.
It’s been a lucrative 2019 for D’Angelo Russell. The 23-year old All-Star signed a four-year, $117 million max contract with the Golden State Warriors over the summer, and now he’s got a shoe endorsement with a future Hall of Famer.
Retired 16-year NBA veteran, Dwyane Wade announced on his Twitter that he signed Russell to be his first signature athlete to his “Way of Wade” line with the Chinese sports brand, Li-Ning. Russell will join fellow NBA players, CJ McCollum and Evan Turner under the Li-Ning umbrella.
In an interview with Bleacher Report Kicks, Wade said it was a “no brainer” on picking the one time Ohio State Buckeye to be the new on-court face of his brand. “Flash,” said he’s excited to pass the Way of Wade torch to the Golden State guard.
I’m excited to announce I’ve just signed my first signature athlete – D’Angelo Russell. @Dloading is the perfect player & person to continue the work that I started with @WayofWade. @Dloading…here’s to making your own way. Thank you for believing in us! pic.twitter.com/fPKx51sDDp
Russell’s deal with Nike ended last Fall, since then he was seen wearing a bevy of different kick brands. Russell has been rocking Way of Wade’s for a majority of the 2019 season with Golden State before officially signing the dotted line on Thursday. There’s yet to be an announcement on if Russell will get his own signature shoe.
Marc Stein of the New York Times reported back in October that a deal between Russell and Li-Ning could be on the way.
Basketball development of a different sort from China: The Li-Ning brand Way of Wade has been pushing to close a lucrative deal with new Warriors guard D'Angelo Russell to make Russell a brand ambassador, according to industry sources
Russell will be the fourth member of the Dubs to be represented by a shoe brand headquartered in China. Klay Thompson, Kevon Looney and Jacob Evans III are all sponsored by Anta, with Thompson repping his latest signature shoe from the brand, the KT 5s.
Russell is currently dealing with a right thumb sprain, but wearing Li-Ning’s might be a good luck charm for the fifth-year pro. In November, the point guard is averaging 29.7 points and 7.2 assists while shooting 48.4 percent from the field. With Stephen Curry and Klay Thompson sidelined for the significant future, Russell has a chance to be the on-court face of not only the Way of Wade brand, but the Golden State Warriors as well.
Tucker also received interest from Puma, Adidas and New Balance, his agent Andre Buck of Arete Sports Agency confirmed in an interview. The 34-year-old player is expected to command a multiyear, six-figure sneaker deal that would be the largest endorsement deal of his career.
“He’s been happy with the level of interest from the various brands,” Buck added when contacted by CNBC. “So much of the sneaker culture, even beyond basketball, is a part of his life.”
In 14 games to begin the new 2019-20 NBA season, Tucker is averaging 9.9 points (53.2% shooting, 47.5% on three-pointers) and 6.6 rebounds in 34.9 minutes per game. He’s seen by many as Houston’s most valuable and versatile defensive player.
However, he’s probably best known to the masses for his fashion sense, both on and off the court. As far as basketball shoes, Young estimates that Tucker — often referred to as the NBA’s “Sneaker King” — has more than 5,000 pairs in his collection.
What makes Tucker’s endorsement deal unique is the diversity of his collection and the extensive online following that it has generated for him. Based on that, Nike has allowed Tucker access to their complete vault of sneakers — as opposed to one specific shoe or line, as is the case with most players. From Young’s story:
“They’re selling products, so they want you to wear certain things,” Tucker told CNBC in an interview last month. “But for me, they let me wear anything I want. Everybody can’t do that, especially if you’re under contract.
“With that blessing,” Tucker said he can wear a variety of lines, including the Kobe Bryant 4 model, his all-time favorite game-sneakers.
Young says the deal should be a multi-year pact worth “six figures,” which would be the largest endorsement deal of Tucker’s career.