Tag: Microsoft

Microsoft is using its Super Bowl advertising time to profile and congratulate San Francisco 49ers offensive assistant Katie Sowers, who will become the first woman to coach in the Super Bowl when her team faces the Kansas City Chiefs on Sunday.

In a new 60-second ad unveiled Tuesday, Microsoft follows Sowers’ journey from a girl who has dreams of one day “being on a real football team” to her role with the 49ers. Microsoft has featured the 49ers assistant in other television ads that have aired throughout the season.

“It was unreal,” Sowers said Monday, of the moment she first saw herself in a commercial. “It was almost a point where I had to think about if I was really, truly watching what was happening because it was like my whole life was kind of coming full circle.”

Watch the full spot below.