Ping’s Ballnamic virtual ball-fitting tool aims to help you find your ideal ball

Ping’s research and algorithms use data and user input to compare golf balls and reveal which could fit your game and swing the best.

Ping makes drivers, fairway woods, hybrids, irons, wedges and putters. The Phoenix-based company also sells golf bags, apparel and accessories, but you’re out of luck if you are looking for Ping golf balls.

However, that does not mean Ping has not conducted significant research on golf balls, how they perform and how they differ from each other. On the contrary, the company’s engineers, fitting experts and data scientists have quietly been working on something that might help you find the ideal ball for your game.

Ping’s new Ballnamic virtual ball-fitting experience was developed to help golfers and club-fitters more accurately match a player’s style and preferences with golf balls that are ideally suited for their game.

“Ballnamic represents our never-ending quest to innovate every variable of the custom-fitting experience,” said John K. Solheim, Ping’s president. “Our extensive knowledge library and engineering expertise led us down the ball-fitting path, and we’re excited to bring it to both fitters and consumers. The access golfers have to their data through launch monitors and other tools continues to grow and make advancements like Ballnamic possible. Since we’re not in the golf ball business, we’re able to conduct independent testing and offer this unbiased tool as another service for golfers to help improve their enjoyment of the game.”

After going to ballfitting.com and creating an account, golfers are asked a series of questions. What is their average total distance with a driver and a 7-iron? Do they want a high, low or mid-trajectory ball flight? How often do they play in windy conditions? Are they looking for more spin around the green?  

For even more personalized results, golfers who have launch monitor data can enter their ball speed, launch angle and spin rates. 

Along with the questions, the program explains how emphasizing one characteristic can often come at the sacrifice of other things, then allows golfers to make their decisions.

After the questionnaire has been completed, the algorithms go to work and reveal the player’s five best-fitting golf balls from more than 40 balls that are in the system. Detailed comparisons of how those balls will likely perform for the player are also provided.

For example, Ballnamic will tell you whether you should expect to hit a Titleist Pro V1 farther than a Callaway Chrome Soft X, whether a TaylorMade TP5 might give you more greenside spin than a Bridgestone Tour B XS and if a Srixon Z-Star XV will fly higher or lower than a Titleist Pro V1x when you hit into a headwind.

“It’s been eye-opening to see the impact that different balls have on dialing in someone’s fitting recommendations. While Ballnamic provides useful information as a stand-alone tool, we’ve also seen the benefits of combining club- and ball-fitting,” said Marty Jertson, Ping’s vice president of fitting and performance. “For example, using Ballnamic we’ve seen optimization benefits in players achieving greater distance while using a higher-lofted driver with better-matched golf balls. Our goal is to help golfers in working to match the best ball to their game, so they can have the most success on the golf course.”

Aside from golfers using Ballnamic themselves, Ping hopes that club-fitters will license the application and make ball-fitting an added component of driver and club fittings.

Bryson DeChambeau signs to represent fitting company Club Champion on PGA Tour

The PGA Tour’s longest driver will add Club Champion’s logo to his bag on the PGA Tour.

PGA Tour distance-leader Bryson DeChambeau has signed a contract to become a brand ambassador for Club Champion, the Illinois-based club-fitting company with more than 85 studios around the United States.

Club Champion can analyze the swings and shot patterns of amateur golfers to suggest best-fitting clubs, with thousands of combinations of shafts and clubheads. The company, founded in 2010, also can build clubs to match a player’s specs.

DeChambeau is known to tinker with his clubs, especially his single-length Cobra irons. His quest for distance on Tour has been fueled by the same kind of data that Club Champion uses to fit amateurs.

Bryson DeChambeau has signed a contract with Club Champion and has added the company’s logo to his golf bag. (Courtesy of Club Champion)

“Adding Bryson to our team just makes sense,” Club Champion CEO Adam Levy said. “He’s a science guy, and he understands cause and effect in a way that we admire. His desire to push the limits of his equipment and to create new combinations to further his goals is incredible, and we’re excited to work alongside him in our mission to help golfers lower their scores.”

Club Champion already had several touring professionals on its roster, including Jim Furyk and Lexi Thompson.

“I’m excited to partner with Club Champion,” said DeChambeau, who will add a Club Champion logo to his Tour bag. “I know they share my passion for data and pushing boundaries to find the best performing equipment.”

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The Connected Golfer: How custom club fitting can take your game to the next level

A custom club fitting can help a player make smarter purchasing decisions and prioritize equipment needs.

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Previous installments of the Connected Golfer have focused on technologies and devices that let players gather information as they practice and play. We have also covered the growing popularity of virtual lessons and how technology allows students and instructors to stay in touch between lessons. Now we explore how advancements in club-fitting technologies, along with data collected by players and coaches, can help golfers at every level hit the ball farther and straighter with more consistency…

On a snowy Sunday in January 2020, before the COVID-19 pandemic forced businesses across the United States to lock their doors, Nathan DeBerry, 35, opened one at Club Champion’s store in Willowbrook, Illinois. Stomping the slush off his feet and standing about 6 feet 3 inches tall, he had the lanky frame of someone who could be good at almost any sport. Having played golf for about eight years, he hit balls at a local range twice a week, when the Chicago-area weather allowed, and scored in the high-90s when he played.   

After warming up and hitting several shots with a driver he bought at a large chain store, his fitter, Brad Syslo, could hardly contain himself. The TrackMan launch monitor was confirming what Syslo’s eyes told him. DeBerry had loads of clubhead speed (109 miles per hour), but he only averaged 228 yards of carry distance. Getting this guy into the right gear could produce some massive improvements.   

Using technologies and tools found at many reputable fitting facilities, DeBerry’s ball speed increased 17 miles per hour within 60 minutes. His shots started to fly straighter too, and he gained 47 yards of carry distance. Forty-seven!   

To be fair, a seismic improvement like that is rare, but it’s safe to say that the fitting was game-changing for DeBerry. Literally.    

David Dusek during a club fitting
David Dusek during a club fitting

The right tools make all the difference

Imagine that you went into a clothing store and wanted to buy a blue shirt. Finding a wall of blue shirts with no labels on them, you grab one off the rack that looks nice, walk to the cashier and drop it on the counter. You don’t know the size, how it will fit when you try it on and you don’t if you’re getting a bargain or if you are being ripped off.   

For decades, buying golf clubs was similar to this type of experience. Golfers went to a store, looked at clubs on the pro shop wall, and then maybe set one on the carpet and looked at it in the address position. Happy, they grabbed the driver or the set of irons, plunked down their money and happily walked out the door, hoping the new gear would lower their scores. Were the new clubs ideally-suited to their swing? Did they get a good deal on the price? Who knows?  

Savvy golfers know there is a better way: custom fitting. Long associated with elite golfers and tour pros, there are many customfitting levels, and all of them can even help beginners and high-handicap players.   

In 1972, Ping developed a color-coded system based on static measurements to determine the player’s ideal lie angle. Today, Ping, Callaway, TaylorMade, Titleist and other brands run demo days at local facilities and custom-fit golfers for their latest offers. Retail stores like Dick’s Sporting Goods and PGA Tour Superstores often allow players to try clubs from different manufacturers, often with various shafts, to see which performs better for them.  

However, at the top of the ladder are brand-agnostic fitting centers like Club Champion, Cool Clubs, Hot Stix and many local club fitting shops around the country. At facilities like this, the sales associates and fitters are often PGA of America professionals. They are continuously trained on new clubs, shafts, grips and club-building techniques. In almost every case, they are brand agnostic and invest in the latest technologies to help fit golfers more effectively.   

The most powerful tool a fitter can use to help players find the ideal combination of heads, shafts and golf balls is a launch monitor like TrackMan. It uses a pair of Doppler radar arrays to not only capture data about a shot (even one hit indoors), but also acquire data about the clubhead as it goes through the impact zone. It can show things like ball speed, launch angle, spin rate, curvature, the angle of descent and more. It can also show the clubhead’s path, reveal whether the face was open, closed or square at the moment of impact and whether the club was swinging up or down as it approached the ball. A trained fitter can often see some of these things, but launch monitors like TrackMan quantify them and make direct, apples-to-apples comparisons possible.   

TrackMan launch monitor
TrackMan launch monitor

Most drivers, fairway woods and hybrids sold today have adjustable hosels, but many club-fitting companies install universal adaptors on the heads and shafts they use for fittings. This means they can quickly attach any head to any shaft, regardless of the brands, which lets players test more combinations in less time.   

Strangely, while golfers use their putter more than any other club, few recreational players get custom-fit for their putter. Fitters can use a machine developed by Science and Motion called a SAM PuttLab to reveal things like face angle at address and at impact, tempo, the impact spot and the face angle relative to the path.   

Most golfers rarely, if ever, swap out all 14 clubs in their bag at once and buy a whole new set. Instead, they purchase new wedges when the grooves in their old wedges wear out, look for a new driver when they feel they are not getting the distance they should and shop for a new set of irons every four or five years. However, being a Connected Golfer can help a player make smarter purchasing decisions and prioritize equipment needs.   

David Dusek during a club fitting
David Dusek during a club fitting

For instance, shot-tracking systems like Arccos and Shot Scope provide strokes-gained statistics that can reveal a golfer’s weakness. If driving is a player’s biggest shortcoming, and his or her shot-tracking system shows most misses are going left, sharing that information with a fitter can be hugely beneficial. It also prioritizes a golfer’s most significant shortcoming.  

Similarly, if a shot-tracking system reveals that a player’s strokes gained approach the green stats are poor, the fitter can ensure distance gaps between each iron are consistent. He or she may also recommend a shaft that gets the ball to fly higher, so it lands more vertically and stops faster on the greens.  

Showing a fitter your recorded swings on a system like V1, FlightScope or Rapsodo, along with the drills your instructor wants you to practice, can also help the fitter get a better picture of your game and where it is going. That can help the fitter ensure that your new gear not only fits you today, but also will help you in the future.  

So, whether you are trying to contend at your club championship or are hoping that 2021 is the year that you break 100, working with a good club fitter and utilizing the information you can gather as you practice and take lessons is going to make things easier. 

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Fitting Files: How proper club fitting can help you gain yards, improve your game

Golfweek’s new Fitting Files series explores how proper club fitting can help gain yards, tighten shot patterns and improve a player’s game.

Television shows that conduct extreme makeovers are everywhere. It’s easy to relate to the person who wants to improve their fitness, the family that dreams of fixing up their old house or a couple that wants to improve their finances. It’s motivating to see how the right tools, training and support – mixed with a little time – can transform a person’s body, home or wallet.

The Fitting Files, a new Golfweek series, aims for the same kind of makeover. In the following pages and in future issues, we will share the basics of custom fitting and how golfers just like you were able to improve with professionally fit golf equipment that matches their swings and bodies.

To help, we enlisted Club Champion, one of the leaders in custom fitting with 74 locations throughout the United States. The company’s fitters have a brand-agnostic philosophy with a focus on matching players to their best gear, regardless of the name on the club. Using their universal hosel mechanism, Club Champion fitters can attach any head to any shaft, so golfers can test countless combinations of gear using TrackMan launch monitors and SAM PuttLab systems.

The three golfers featured this month all came to a Club Champion store near Chicago on a snowy January day in the hopes of getting an early jump on the season. The models of clubs they used before the fitting aren’t listed here, because it isn’t inherently important – their swings are theirs alone, and the results of their fittings almost certainly would be different for another player.

They all left with a reason to look forward to spring.


Player: Nathan DeBerry
Age: 35
Handicap: 21

Before: An athletic player with loads of power, DeBerry’s driver clubhead speed was almost 110 mph. That is nearly PGA Tour level, but after getting warmed up, he only averaged 221 yards of carry distance with his old 10.5-degree driver. DeBerry’s launch angle was 19.4 degrees, and he generated more than 4,300 rpm of spin off the tee. His moon balls were robbing him of yards, and his average driver distance was actually 3 yards shorter than with his 3-wood.

The Fitting: Smash factor describes the ratio of clubhead speed to ball speed and is a measure of efficiency that is capped by the USGA and R&A at 1.52. That means that if a player swings a club at 100 mph, the ball speed is not allowed to exceed 152 mph. Club Champion’s goal is for clients to achieve a smash factor of 1.48 or higher with their driver, and DeBerry’s was 1.32 with a tendency to slice.

“That number means you are leaving some serious yards out there,” said Brad Syslo, one of Club Champion’s most experienced fitters. “Every mile an hour of ball speed can be 3 to 5 yards.”

Syslo started by testing DeBerry with shafts of various weights. DeBerry had used a 60-gram shaft that came standard with his driver. After trying several models, he and Syslo discovered the Project X HZRDUS Smoke Yellow shaft reduced his excessive spin, lowered his ball flight and increased stability so his shots flew straighter.

Next, DeBerry tried driver heads on the Project X shaft. He liked several of them, and the Titleist TS3 with 8.5 degrees of loft provided him with the best match for his needs.

They repeated the process for DeBerry’s 3-wood and learned the same shaft, in a slightly heavier weight, fitted to a 15-degree TaylorMade SIM fairway wood produced more distance and a tighter dispersion pattern than his previous fairway wood.

Final impressions: “The shaft made a huge difference,” DeBerry said.

DeBerry gained 17 mph in ball speed with his driver, lowered his spin rate by about 1,500 rpm and reduced his launch angle by more than 7 degrees. His driver carry distance went up an astonishing 47 yards, his slice turned into a gentle fade and his smash factor climbed to 1.45. His new 3-wood also carried almost 13 yards farther than his previous fairway wood.


Player: Steven Jacobi
Age: 44
Handicap: 18

Before: Jacobi had never been custom fit for clubs and purchased a used driver online three years ago. A league golfer who plays twice a week in season, Jacobi loved his driver but arrived at his fitting searching for more distance and to reduce his slice.

The Fitting: Club fitter Andrew Moores explained that Jacobi was doing a lot of things well. His clubhead speed and spin rate were good, and his launch angle was not too bad. However, the shaft in Jacobi’s old driver was a bad match because of one key characteristic.

“When a shaft is too heavy and too stiff, you can’t get the head through, and the clubface stays open,” Moores said.

Moores and Jacobi tried six shafts at lower weights and learned an Accra FX 2.0 140 M3 shaft, which weighs about 45 grams, was ideal when set into a driver at a slightly flatter lie angle.

After finding the ideal shaft, Moores said, “You can see that his face-to-path measurement is almost 0, which means it’s square.”

Next, they started exploring heads. Jacobi liked Ping drivers, and a 9-degree G410 Plus with its adjustable hosel set to +1 proved to be the best fit.

Final impressions: The combination of the Accra FX 2.0 shaft and the Ping G410 driver helped Jacobi increase his ball speed by more than 4 mph, which resulted in 9 more yards of carry distance and 14 more yards overall. His dispersion pattern also tightened, and his drives flew straighter.

“Honestly, after tinkering and going through the fitting, that driver feels right,” Jacobi said.

“I think his distance is going to go up when he’s fresh,” Moores said after the fitting concluded with a slightly tired Jacobi. “When we started with this shaft, he was swinging 2 or 3 mph faster, so with his improved smash factor, that could be another 5 or 6 mph of ball speed.”


Player: Jerry Song
Age: 48
Handicap: 4.8

Before: Song is a steady golfer who plays two or three days a week. He loves the look and feel of classic muscleback blades, and like many accomplished players, Song is slow to make changes to his gear. He bought his irons seven years ago off the rack, but then about four years ago Song went to a Club Champion store for a whole-bag fitting. He likes a heavy iron, so the fitter added lead tape to the back of the heads.

“I hit a really high ball, so I’m looking to see if technology can help me hit it a little bit lower,” Song said before his fitting with Darrell Wyatt.

The Fitting: Trackman data revealed that Song’s typical 6-iron was flying a respectable 169 yards in the air with an apex height of 97 feet. Song believed he was hitting the ball too high, but Wyatt explained that his trajectory was close to ideal.

“His ball flight and height were not really too high for his standards. It felt high to him, but we were in a pretty good spot,” Wyatt said.

After testing various shafts, Song and Wyatt discovered that Oban CT 125 X steel shafts kept Song’s ball flight in the ideal height range while enhancing feel and delivering more ball speed.

“It just felt better in my hands, and I did not feel like it was dragging coming through,” Song said. He also said the shaft encouraged him to swing more smoothly and easily.

Wyatt saw that the stiffer shaft made contact more solid, and that helped Song’s efficiency.

After settling on the shaft, Song and Wyatt tested iron heads. He loved the look of Mizuno’s irons and discovered that the MP-20 MMC irons were a great fit on the Oban shafts. His ball speed increased 6 mph, his dispersion stayed tight and the ball came down more steeply, so approach shots would stop faster on the greens.

Final impressions: Song went from a muscleback blade to an iron that is forged from carbon steel with a copper underlayer, tungsten in the sole and titanium in the back of the heads. He loved the looks and those hidden technologies, but even good players can have misconceptions about their shots, and Song learned a few things.

“I’m a big weight guy and like my irons to be a little heavier, but understanding that I can go to an extra-stiff shaft, even though I’m getting older, was interesting,” he said. “But when I swung that shaft, it was easy. I didn’t have to muscle it. Everything went through crisp and I gained 9 yards!”

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