[autotag]Stewart-Haas Racing[/autotag] has dealt with several changes for the 2024 NASCAR season. Kevin Harvick and Aric Almirola both left the organization with their spotters. In their places, Josh Berry and Noah Gragson will be full-time, respectively. However, the changes for Stewart-Haas Racing will now go off the race track and into the creativity aspect of the organization.
On Monday morning, Stewart-Haas Racing unveiled its new logo for the organization, effective immediately. This comes as the race team has undergone several changes. It’s part of a rebrand that starts a new era at Stewart-Haas Racing that doesn’t include the 2014 NASCAR Cup Series champion as he heads to the FOX Sports booth.
New look, same DNA.
Check out our new brand identity. pic.twitter.com/qjzA4dJT4k
— Stewart-Haas Racing (@StewartHaasRcng) January 8, 2024
Overall, Stewart-Haas Racing’s new logo has a clean and better look. There wasn’t much wrong with the last logo, but it seems to fit the race team and what they are trying to accomplish. Stewart-Haas Racing has struggled since the introduction of the NextGen car, and while it is only a logo, it still represents a fresh start for everyone involved.
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