Rams exec Kevin Demoff had a funny response to all the logo backlash

A good sense of humor goes a long way.

What do you do when your NFL franchise spent what was probably A LOT of money on a re-brand of the logo and uniforms and Twitter spent a few days ridiculing it when the design leaked?

If you’re Los Angeles Rams chief operating officer Kevin Demoff, you kill ’em with humor.

On Sunday, NFL fans roasted the Rams’ new logo that leaked (yep, it’s already among the league’s worst, according to me). In the lead-up to that moment, Demoff had been responding to fans worried about what the result of the re-brand would be. And when it all hit this week? Here’s his response:

That’s a good point! Demoff is very good at Twitter, mostly at using GIFs. Here are some of his replies to fans wanting the new logo revealed before Sunday:

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