PXG is wagering $100 its driver is longer or straighter than your gamer

There’s nothing to lose with this new PXG promotion.

For years, Golfweek has been extolling the virtues of custom fitting and working with experts who have a launch monitor, plenty of shaft options and experience studying ball flight and club performance. Just as custom-made apparel will always fit better, custom-fit golf equipment will match your swing and perform better than the club you buy off the rack.

Starting Tuesday, Parsons Xtreme Golf (PXG) is running a unique promotion to get more golfers to try its newest drivers – the 0311 GEN6 and 0311 XF GEN6 – and if they don’t prove to outperform your current driver, PXG is going to give you $100.

Here’s how it works:

  1. Schedule a free PXG GEN6 Driver Challenge fitting by going to the company’s website.
  2. Bring your driver to the custom fitting, and after you warm up, the fitter will have you hit five shots with it while capturing data on the shots using a TrackMan launch monitor. The average of your three best drives will become your baseline.
  3. After that, a PXG master fitter will run you through a PXG GEN6 driver fitting. Once it is complete, the fitter will have you hit five shots and use your best three to compare the PXG driver’s performance against your gamer.
  4. If the PXG driver fails to produce more average distance (combined carry and roll) or a tighter dispersion, the golfer gets a $100 Mastercard Rewards card.

Your swing speeds must be within 3 mph of each other and you have to use the same ball for all the shots and there is a limit of one challenge per person.

While the percentage of golfers who are getting custom fit for their drivers has been rising over the years, far too many people still fail to work with an expert to ensure they are using a club with the ideal loft, shaft weight, shaft flex and bend profile. With that in mind, maybe PXG’s Driver Challenge promotion won’t bankrupt the company’s billionaire founder, Bob Parsons.

Regardless, any golfer can learn about the dynamics of his or her swing while going through a good custom fitter, and this program is a clever way to expose more people to PXG’s offerings.

Really, for golfers, there’s nothing to lose. The fitting is free, and the process result could verify that you are already playing a well-fit driver. It might reveal that PXG can build you a better-performing driver than the club that’s in your bag.

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