On the AAU front, James hopes that his advice from his years of experience as a player and parent provides parents and young athletes with a better grasp of the multiple developmental options out there and the many consequences of trusting the wrong people. “The best programs are the EYBL. There’s no question about it,” James told Yahoo Sports. “They play one or two games a day. It’s the off-brand tournaments [that are the problem]. It’s those tournaments in those small cities. There’s no Whole Foods in those small cities. Those kids are eating McDonald’s, bro. They’re eating bad, and they’re playing five, six games a day. Come on, man. That’s what it is.”