Do you want to feel old for a second?
It was over two decades ago that Oregon Ducks quarterback Joey Harrington had his name, image, and likeness plastered to the side of a building in downtown New York City, kicking off his campaign for the Heisman Trophy in 2001. The poster hung adjacent from Madison Square Garden on 7th Avenue, and remained there throughout the season.
Time is a flat circle, isn’t it?
On Tuesday, pictures started circulating online that could give Oregon fans flashbacks. According to multiple reports on the social media platform formally known as Twitter, a massive 12-story poster is going up of current Oregon QB Bo Nix, appearing to be labeled “Bodacious.”
📣‼️‼️‼️
OREGON FOOTBALL massive poster going up in midtown Manhattan.
Can confirm, just walked from my apartment and grabbed a few pics. Will swing back in next day or so when it’s finished.@MattPrehm @oregonfootball @Erik_Skopil
LETS GO DAMN DUCKS!!
😤🦆🏈 #BoHeisman https://t.co/fHlwKlUevw pic.twitter.com/mRRTbf18cP
— Oliver (@East_Coast_Duck) August 15, 2023
The poster, located at 315 Park Avenue, is not completed yet, but it appears that the Ducks are going all in on the Heisman campaign for Nix just as they did for Harrington a couple of decades ago. In 2001, Harrington finished fourth in the Heisman voting.
Unsurprisingly, the news of the billboard going up in New York City drew a lot of excitement across the country in Eugene. Here are some of the best reactions on social media from fans, former Oregon players, and Joey Harrington himself.