Knicks branding specialist Steve Stoute somehow made the Knicks even messier

OH BOY.

The perpetual dumpster fire that is the New York Knicks just keeps getting hotter and hotter. This time it’s the guy who they hired to put out the fire who is actually spraying it with a gasoline right now.

Steve Stoute, the branding specialist and marketer the Knicks hired to clean their image up, made a big mess on Tuesday.

Stoute jumped on First Take to talk about….his job description? No, seriously. He came to talk about how he was going to rebrand the Knicks.

From the jump, it was clear he was very uncomfortable with the conversation — which is reasonable for a guy, what, two weeks on the job? This entire conversation is making me squirm over here. Imagine being Stoute sitting in that chair knowing your billionaire owner boss is listening.

Yeah…who approved this appearance again?

During his appearance, Stoute alluded to potential coaching changes being on the way. Interim head coach Mike Miller is at the helm now, but Stoute alluded to a new coach being on the way despite him having no control over personnel. HOO BOY.

“There had to be a change in  [with Steve Mills fired]. That change will bring a new coach and new coaches that are going to help develop these younger players. And they got some young players — you see RJ Barrett, Mitch Robinson. They got something to work with. And getting a coach in there and ultimately getting a coach and a coaching staff that’s going to help develop a team.”

Apparently, that’s outside of Stoute’s job description. How do we know? Because the Knicks told us. Yup. That’s right. ANOTHER KNICKS TWITTER STATEMENT.

At least it wasn’t on the notes app this time?

This is… definitely not a good look for Stoute. Talk about a rough first couple weeks at the new gig.

You KNOW you did something wrong when you’ve even got Woj roasting you on the TL. Woj doesn’t even tweet things.

Out of pocket, Woj. Out of pocket. A rough day for y’all Knicks, fans. Hopefully, you have better days ahead. It can’t get any worse, right?

Pray for Charles.

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