“It’s about the culture that he wants to build here,” George said. “He tells us multiple times that ‘whatever that we need, or whatever is not in the locker room that y’all want, come to me. At the end of the day, I want this to be the destination for every player to want to come to. I want to build a history here.’ He understood the owner that was here before him, and he wants to separate himself from him. Honestly, it’s been a blessing.”