There is no denying that Deion Sanders is one of the most polarizing figures in the world of sports. Coach Prime has taken college football by storm in his time as Colorado’s head coach and he certainly knows how to handle the spotlight.
As if leading a Power Five program wasn’t enough, Coach Prime is now working on something that is also very demanding, authoring a book.
It was revealed on Tuesday that Sanders is writing an advice book titled “Elevate and Dominate: 21 Ways to Win on and Off the Field.” It’s set to be published in March.
Coach Prime does, in fact, have previous experience in book writing with his memoir, “Power, Money & Sex: How Success Almost Ruined My Life,” which came out in 1999.
Elevate and DOMINATE: 21 Ways to Win On and Off the Field… available for pre-sale NOW ‼️ Life's filled with ups and downs, trials and tribulations, decisions that'll make you choose between LEFT or RIGHT… I've been through almost everything one can experience in life, here… pic.twitter.com/GeNVt5nAFX
— COACH PRIME (@DeionSanders) October 17, 2023
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