Celtics legend Paul Pierce in town Sunday to promote new line of cannabis products

The Boston great was there in anticipation of the launch of his ‘Truth Number 34’ line.

Boston Celtics Hall of Fame small forward Paul Pierce was in the city he helped bring Banner 17 to on Sunday, promoting his new “Truth Number 34” line of cannabis products in a local dispensary.

One of several new ventures entered into by the champion Celtic since leaving his job as a broadcaster with ESPN earlier this year, Pierce’s cannabis products are to be as reliable as the Inglewood native was at the end of games, according to the man himself. “I know we’re going to bring something you can depend on, something you can go to, something that’s clutch,” he said at the promotional appearance Sunday courtesy of local station WHDH.

“Similar to my play,” he added with a wry smile. That’s what my product is going to be.”

With Pierce helping to lead the charge against the stigma of cannabis use in the city he rose to fame as an NBA player, we can see the former Celtic establishing a new reputation of excellence in another context where his job is represented by a very different sort of green.

This post originally appeared on Celtics Wire. Follow us on Facebook!

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