What Is Retarget Marketing and Should You Use It?

Learn what retarget marketing is, the benefits of retarget marketing, and if it is right for your business.

Marketing strategies are constantly evolving. With the rise of digital marketing, new strategies are continually being developed to help businesses reach their target audiences more effectively. One such strategy is retarget marketing.

Retargeting, also known as remarketing, is a form of online advertising that targets users who have already shown an interest in your product or service. If you’re thinking about employing this strategy for your business, here’s what you need to know about retarget marketing and whether or not it’s right for you.