WATCH: Cowboys rookie Deuce Vaughn gets first look at NFL uniform

From @ToddBrock24f7: Vaughn and Luke Schoonmaker were chosen for the NFLPA’s Rookie Premiere as among the league’s most marketable first-year players for 2023.

They have yet to take an actual snap in an NFL game, but Cowboys rookies Luke Schoonmaker and Deuce Vaughn have already gotten a taste of the VIP treatment.

The tight end and running back draft picks were among a group of 45 newcomers to take part in the NFLPA Rookie Premiere in Los Angeles over the weekend. The annual event, now in its 29th year, is staged by the marketing and business licensing arm of the players association and is meant “to educate rookie players about the business aspects of football and help them launch their endorsement careers.”

This year, players had the chance to connect with corporate partners like Fanatics, EA Sports, Pepsi, and DraftKings with an eye toward building relationships and creating marketing opportunities. Panini America, the event’s presenting sponsor, also got the rookies to sign their first batch of football cards to be released in their first year in the pros.

One of the highlights of the weekend was a group photo shoot, held at the Los Angeles Memorial Coliseum.

For sixth-round selection Deuce Vaughn, the event also gave him his first look at his official Cowboys uniform.

There’s no guarantee that Vaughn will keep the No. 42 jersey or even make the final Cowboys roster, but the NFLPA inviting him to the Rookie Premiere is a clear sign that the diminutive running back is seen as one of the most marketable first-year players for 2023.

According the players association, “players are selected for the Rookie Premiere based on factors such as college performance, draft status, position, and marketability, all of which affect trading card value.”

Schoonmaker, the Michigan tight end taken in the second round, was also included in the weekend’s activities, and it seems as though he and Vaughn already have a head start on bonding as first-year Cowboys teammates.

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