Former Kentucky Wildcat star and current Oklahoma City Thunder superstar guard and NBA MVP candidate Shai Gilgeous-Alexander has agreed to a new contract with Converse.
According to Shams Charania of The Athletic and Stadium, Gilgeous-Alexander’s multi-year contract extension is a “lucrative” one, and he has been given the title of creative director of Converse basketball.
“The underdog mentality that the brand has and that I’ve had my whole career,” said Shai Gilgeous-Alexander of his alignment with Converse during the NBA All-Star break. “Our stories kind of align with that. We have the same vision for the future of Converse basketball.”
Given his status as a bonafide top-five player in the NBA, there was no doubt he would have the opportunity to go any direction he wanted to and also be given a signature sneaker. That is something only the premier players around the league get an opportunity to have from their respective shoe partners.
Converse brings back the an updated version of “The Weapon” with Shai Gilgeous-Alexander. pic.twitter.com/xCp4cJQtcN
— Darren Rovell (@darrenrovell) February 8, 2024