Team and league officials explain it is difficult to calculate the average price of an NBA ticket due to multiple factors, but some have attempted to do the math. Barry’s Ticket Service, Inc., an online ticket broker, estimated the average cost of a ticket on the secondary market was $89 during the 2018-19 NBA season. Using those figures, the NBA could lose more than $400 million in regular-season ticket sales. In March, a high-ranking team official told Tom Haberstroh of NBC Sports the NBA could lose nearly $500 million if the remaining regular-season and playoff schedule is canceled. Just last week, Statista.com, an online portal for statistics, estimated the NBA could lose up to $450 million in gate revenue and $200 million in non-ticket revenue.