Ping releases PLD Milled SE DS72 Hovland Edition putter

You can now own an exact replica of the putter used by the Norwegian star who won the 2023 FedEx Cup.

Norway’s Viktor Hovland arrived on the PGA Tour in 2019 having won the 2018 U.S. Amateur, been a star at Oklahoma State and been the low amateur in both the 2019 Masters and U.S. Open. With Hovland, accuracy off the tee and high-quality iron play was never an issue. But in his first season on the PGA Tour, he finished 115th in Strokes Gained: Putting (-0.048), and that won’t do.

Fast forward to this season and Hovland ranks 43rd in Strokes Gained: Putting. He has won six PGA Tour events, including the 2023 FedEx Cup, been a member of a winning European Ryder Cup team and won nearly $30 million in prize money. One of the clubs that helped him achieve that success has been his Ping PDL Milled DS72 putter.

Ping is now making a replica of Hovland’s exact putter available to the public in the same specs Hovland plays. The limited-edition PLD Milled SE DS72 Hovland Edition mid-mallet putter is milled from 1018 carbon steel and has a copper-toned patina finish. It comes standard with a head weight of 360 grams and has a single line on the thin topline to help with aiming the face. As with Hovland’s putter, it has 3 degrees of loft and is 35 includes in length.

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Ping PLD Milled SE Hovland Edition
The Ping PLD Milled SE Hovland Edition is milled from 108 carbon steel and has a patina finish. (Ping)

While many milled putters have faces that feature circular milling marks, the hitting area of the PLD Milled SE DS72 Hovland Edition putter is smooth and delivers a firmer feel at impact. With a double-bend shaft, the putter is face-balanced and ideally suited for players who make a straight-back-straight-through stroke.

The PLD Milled SE DS72 Hovland Edition putter is available at authorized Ping retailers for $485.

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Ping selling limited-edition ‘Hovi’ putters to celebrate Viktor Hovland

The 100 PLD “Hovi” putters will be available on Tuesday, Oct. 10.

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Upon turning pro after the 2019 U.S. Open at Pebble Beach, Norway’s Viktor Hovland signed an endorsement deal with Ping. Nothing is ever a sure thing, but Hovland had been a star at Oklahoma State, he won the 2018 U.S. Amateur at Pebble Beach and was the low amateur at the 2019 Masters, so the pedigree was evident. 

Four years later, Hovland has won multiple PGA Tour events, including the 2023 FedEx Cup, and played on two Ryder Cup teams. In Rome two weeks ago, he was a force at Marco Simone Golf & Country Club and helped the European team reclaim the Ryder Cup.

Ping has made 100 PLD “Hovi” putters to celebrate Hovland’s achievements and will sell them on Tuesday, October 10, at 2 p.m. Eastern for $990 at pingpld.com.

Ping Hovi putter
The limited-edition PLD “Hovi” celebrates Viktor Hovland’s breakout 2023 serason. (Ping)

Each of the limited-edition putters matches the exact shape, size and weight of Hovland’s PLD DS72 and is milled from 1018 carbon steel. The clubs are all 36″ in length, have a 360-gram head weight and feature a top rail and back-flange line, along with the same red Winn 15″ Long Pistol grip that Hovland uses. On the sole, Ping has engraved “Hovi.”

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“It was a lot of fun to watch Viktor’s season just get better and better,” said John K. Solheim, Ping’s CEO and president. “His stellar putting has been well documented, and we’re excited to offer golfers their own custom-built ‘Hovi’ model through the PLD Limited program. And it’s not just meant for collectors. We’re encouraging those lucky enough to get one to take it on the course and put it in play. It will be one of the best investments they ever make.”

Ping Hovi putter
The 1018 carbon steel has a rich patina finish. (Ping)

Through the Ping PLD Custom program, which started in 2022, golfers have access to tour-level putters and high levels of customization, including exotic materials, custom stamping and unique setups. Ping has also used the PLD program to launch special limited-edition putters this year. For example, the brand sold 88 “Ping Slam 88” putters to commemorate the 35th anniversary of players using a Ping putter to win every men’s major in 1988.

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