We have our first Twitter (or X, if that’s required) controversy of the year. I’m sure some of us out there have been accidentally logged into the wrong account and tried to share a lukewarm college football take before realizing the mistake.
In many cases, that doesn’t matter in the slightest. But yesterday it happened on a scale for Cincinnati Football’s 135,500 followers to see.
Wisconsin has done its “Wired” series throughout the offseason under new head coach Luke Fickell. The program has shared videos of coaches, assistants and players in action as the hype for the season builds. The video has always come from the Wisconsin Football account and shared in a very professional way.
It looks like whoever manages Wisconsin football’s social media activity also used to be logged into Cincinnati’s account during Fickell’s previous job. Whoever it was tweeted Tanner Mordecai’s “Wired” video from the wrong account:
Looks like Luke Fickell's social media manager forgot to log out of the Cincinnati Football account 😳 pic.twitter.com/QNDnJirt1j
— Action Network (@ActionNetworkHQ) August 18, 2023
In the grand scheme of things to be tweeted from the wrong account, this isn’t close to the most penal. It’s clear what happened, and everybody on Twitter got a chance to make jokes about new Cincinnati head coach Scott Satterfield, about Fickell’s old stop and more. In the world of online controversies, file this one into the “pretty fun” category.
All I know is we need the season to start. I can’t write about any more Twitter activity.