The Cleveland Cavaliers have promoted a trailblazer. The Cavaliers named Shelly Cayette as the team’s executive vice president and chief commercial officer on Tuesday, Jan. 25, making her the first Black woman to hold this role with an NBA team — and hopefully not the last, Cayette said.
Tag: Shelly Cayette
Cayette will oversee corporate and …
Cayette will oversee corporate and ticket sales revenue and strategy, corporate partnerships, as well as youth sports programs and membership sales and service, including premium, group and individual ticket platforms. As chief commercial officer, Cayette also will oversee all revenue generation from corporate partners and ticket sales and service across the Rock Entertainment Group family of teams and properties, which includes the Cleveland Charge of the NBA G League, the Cavs Legion GC (NBA 2K) and the Cleveland Monsters (AHL).