Golden Promotions has announced that it is adding content to its digital platforms to serve fans during the coronavirus pandemic.
The content, which will be distributed on RingTV.com, its Facebook page “Golden Boy Fight Night”, its YouTube channel and DAZN, will include the following: Branded features, condensed versions of selected fights in the Golden Boy video library and a bolstered social media package.
“These are difficult times for people all over the world,” Oscar De La Hoya, Chairman and CEO of Golden Boy, stated in a news release. “Our job for almost 20 years has been to entertain and delight fans with the best that boxing can offer, and we feel that it is our duty to continue doing so during this time.
“We will be successful if we can provide our fans just moments of solace and escape from this current global crisis as our talented team of editors and producers re-create both classic fights and barn burners into bite-sized segments that can be viewed in three to five minutes.”
Golden Boy provided some examples of the video content. Among the themes: “Best Knockouts”; “Before They Were Stars,” a look at the geneses of fighters’ careers; “Mexico vs. Puerto Rico,” showcasing the international rivalry; “The Breakdown,” fighters breaking down their own fights; and “Pound 4 Pound Presented by Ring Magazine,” a collection of fights selected by the magazine staff.
As part of the bolstered social media content, Golden Boy is featuring the following: “Ask Me Anything,” weekly Q&As with Golden Boy fighters; “Catching up in Quarantine,” interviews with fighters on Zoom on Tuesdays and Thursdays; “IG Live,” weekly live broadcasts on the Golden Boy Instagram Story focusing on fighters’ lives; “Exclusive Footage,” behind the scenes video content; and “Welcome to My Quarantine,” in which fighters reveal how they are coping during lock down.