Tag: renderings

Saints announce Caesar’s Superdome partnership, share new renderings

New Orleans Saints announce Caesar’s Superdome partnership, share new renderings of upgrades and renovations:

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There it is: after receiving state legislature approval last week, the New Orleans Saints have announced their new 20-year naming-rights contract with Caesar’s Entertainment to rename their home venue as the Caesar’s Superdome. The Times-Picayune | Advocate’s Amie Just reports the contract with the Nevada-based casino operator is valued at $138 million, which the team has pledged will be put towards improvements and renovations.

It’s a big change for the Superdome, which was previously named the Mercedes-Benz Superdome, dating back to 2011. But the German automaker’s sponsorship of Atlanta United FC’s Mercedes-Benz Stadium, which the soccer club also shares with the NFL’s Atlanta Falcons, created an awkward conflict. So now both the dirty birds and the black and gold have unique titling for their arenas.

And it couldn’t come at a better time. Caesar’s Superdome is in the middle of ongoing renovations to add field-level end zone seating and behind-the-scenes improvements, with New Orleans’ next Super Bowl on the horizon in 2025. That presents a great opportunity for the new sponsor and upgraded facilities to settle in before going under the spotlight.

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LOOK: Renderings of new field-level suites at the Mercedes-Benz Superdome

New Orleans Saints fans will soon have the option to rent field-level suites at the Mercedes-Benz Superdome, beginning in the 2021 season.

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Construction on renovations to the Mercedes-Benz Superdome will resume once the 2020 season has concluded, and now we have a new look at what’s in store for 2021 and beyond. The upgrades include 164 new private suites for viewing New Orleans Saints home games, a dozen of which will be on the field level. Computer-generated renderings of the new additions were shared by WDSU’s Fletcher Mackel.

These field-level suites have been in vogue around the NFL in recent years, with the Dallas Cowboys, Carolina Panthers, Los Angeles Rams and Chargers among teams introducing them at their home venues.

Saints Vice President of Brand Strategy Jen Martindale told Forbes.com about the new seating options: “The field level suites will take the Saints game experience to a whole new level. In addition to being the closest seats to the field, these suites are the most luxurious, comfortable spaces in the Superdome.”

It’s just one of many new changes coming to one of the NFL’s most historic venues. And it’s right on schedule within the city’s timeline to host its next Super Bowl in 2025. Stay tuned for news on additional plans and modifications as details continue to emerge.

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