Tag: Name Image Likeness

NCAA Allows Players To Profit Off NIL. The NCAA Wins … AGAIN: Daily Cavalcade

College athletes are now allowed by the NCAA to profit off of their name, image and likeness. Here’s the key thing you’re missing …

College athletes are now allowed by the NCAA to profit off of their name, image and likeness. Here’s the key thing you’re missing …

College Football Daily Cavalcade: The NCAA allows players to profit off of NIL

– Contact/Follow @ColFootballNews & @PeteFiutak

Sorry if this take sucks, it’s not my fault …

The NCAA just ate everyone’s lunch and made them think they’re full.

[mm-video type=playlist id=01f1343a1wt7q817p7 player_id=none image=https://collegefootballnews.com/wp-content/plugins/mm-video/images/playlist-icon.png]

Basically, this means Reggie Bush wasn’t actually history’s greatest monster.

With over 20 states and counting passing laws and rules allowing college athletes the ability to profit off of their name, image, and likeness – unfortunately abbreviated to NIL – the NCAA changed its lifelong stance on amateurism and decided it’s now kosher for the student-athletes to – within certain boundaries – make money and get benefits for being who they are.

And the NCAA managed to sound magnanimous about it.

The governing body of college athletics – okay, sort of, but whether or not the NCAA really does have the authority to rule like it does is a thing for another day – will now go by whatever the NIL rules each state has or will put in place, mainly because it was going to happen anyway.

Throw in the 9-0 Supreme Court ruling that the NCAA couldn’t restrict athletes from receiving education-related benefits – punctuated by a scathing rebuke from Justice Brett Kavanaugh – and it might seem like this is a wee bit of a rough patch for the kids in Indy.

You think the NCAA just lost? You think the NCAA just conceded? You think this is the beginning of the evil empire’s downfall?

Bless your heart.

The NCAA might have fallen assbackwards into this situation, but it just pulled off an all-timer of a business model win.

Let me ask you this, with the allowing of student-athletes to profit off of their name, image and likeness, does the NCAA actually have to pay college athletes? Nope.

Do the schools have to pay college athletes? Nope. EVERYTHING is adamantly the same when it comes to colleges being able to directly pay players or incoming recruits. That’s still a no-no.

Does the NCAA have to deal with the impossibly sticky Title IX issue of having to pay the same amount and give the same benefits to female athletes as they do the males? Nope – at least not yet.

Are the college athletes able to unionize? Nope – at least not yet. (That, by the way, would be the potential death blow. Once they figure out the legal way to do that, everything changes.)

Does the NCAA, or do the schools, have to give anything they don’t already provide to the backup punter on the friendly neighborhood MAC program near you? Nope.

Does the NCAA, or do the schools, have to give anything they don’t already provide to the Heisman-caliber quarterback or the first round NFL Draft pick on the defensive front? Nope.

Now try out these two key questions.

Do the NCAA and schools lose any revenue whatsoever from what they’re already bringing in? Nope, and in fact, this likely has the opposite effect with several cash-strapped star college athletes likely to stick around a little longer rather than turn pro early. That ties into this …

Are the players about to be paid, promoted, and marketed by others without the NCAA and the schools having to drop a dime? Yup.

And you think the NCAA might be losing here? It just pulled off a miracle.

The NCAA just 1) advanced its brand, 2) increased its power and relevancy, 3) kept its revenue stream, 4) avoided having to pay the athletes – aka The Labor – 5) got anyone and everyone else to pay for The Labor, 6) will generate more revenue because of that, and 7) …

WON.

Best of all for the NCAA and the colleges, the ball will be kicked off on Saturday, August 28th, and to John Q. Fan the whole NIL debate will be a non-factor.

Okay, agents. Time to go to work.

[protected-iframe id=”361699434b6d70baf15f631ed2408ac1-97672683-92922408″ info=”https://www.googletagservices.com/tag/js/gpt.js” ]

See Notre Dame helping early enrollee freshman build their brand

The Notre Dame football brand is strong and they are using it to help the early enrollee freshman get a head start on NIL.

Although the NCAA can’t get Name, Image, Likeness (NIL) approved just yet, that hasn’t stopped schools from getting their players a head start on the process of financial gain from NIL. The Notre Dame football staff is getting the incoming freshman a head start.

Once the NCAA approves NIL, players will start to get compensated for their work off the field. The photo shoot is giving the newest Irish footballers an opportunity to get ahead of the game. They’ll have these photos to use for whatever purpose they would like.

Looking forward to when the NCAA finally goes push NIL through, it is going to be a huge selling point for incoming recruits. Multiple schools across the country are thinking like the Irish and have begun the process to prepare their student-athletes for this transition.

[listicle id=18499]

For example if NIL was present for this past season, don’t you think players like Ian Book and Jeremiah Owusu-Koramoah would have had multiple business contacting them for business opportunities? The all-time winningest Notre Dame quarterback surely would have been a big draw. How about the Butkus Award winner, most likely the same scenario.

Having a school that backs their student-athletes going forward is going to be extremely important. It looks like the Irish are in good hands in that department.

Insta influencers, Notre Dame among best schools at using Instagram

In a recent study of major college programs using Instagram, Notre Dame ranks among the best at interaction on the social site.

Social media interaction is everything with the younger generation, not just on one platform but on multiple. Twitter, TicTok and Instragram are among the most popular and Notre Dame has been doing a fantastic job with reaching their audience on the different platforms.

Every game day, we highlight the best tweets from the Irish’s multiple Twitter accounts, but in this graphic, they’re not just crushing tweeting, it’s Instragram as well.

Being in the top 10 of this graph is important, it shows to current players and perspective recruits that the Irish understand the importance of having a presence on social platforms. By having this kind of interaction, it gains the players more followers, thus building their brands.

[lawrence-related id=24987]

This will become vastly important when the NCAA finally comes to a decision on Name, Image and Likeness (NIL). Players obviously won’t be able to get paid by their school, but with NIL they will be able to make some money to offset their time put into the program.

This is just another recruiting tool that Brian Kelly and his staff can use to a prospect to lure them to South Bend. With the Irish posting around 2 times a day, generating over 5 million views from Irish fans. This is huge for players expanding their horizons and getting an opportunity to eventually make some money off their NIL.

Which Irish true freshman could benefit most from NIL?

Which Notre Dame incoming freshman could be in line for a payday when they can profit from their name, image and likeness?

When the NCAA made the decision that collegiate athletes would soon be able to profit off their name, image and likeness (NIL), it opened up a whole new world for football stars who have yet to make it to the highest level. Rivals took a guess at which incoming freshman would benefit the most from this and their choice of an Irish player might surprise you.

Mike Farrell, Rivals recruiting director, placed wide receiver Jordan Johnson one of the freshmen who could benefit the most from the NIL ruling. Johnson placed 8th on Farrell’s list, claiming that “the quarterback gets all the attention usually, but a five-star Midwest receiver having a huge career at Notre Dame could me him very valuable.”

Rivals ranked Johnson as the best prospect in the 2020 Irish recruiting class, in front of tight end Michael Mayer, offensive lineman Tosh Baker and speedy running back Chris Tyree. Farrell is right with his assessment that it’s usually a quarterback that gets all the hype, but skill position players can get plenty of love as well. I would expect Tyree to be a wanted man for his services as well and could possible rival what Farrell thinks Johnson could bring to the table.

No one really knows what could be in store for athletes when this ruling finally passes. August 30th is the next big date, as each NCAA division is expected to have a draft of what their NIL proposals will be. What we do know is this will usher in a new era for college football, and potentially keeping star players on campus for longer than expected.