Tag: Karbach Brewing

Podcast: Rockets president Gretchen Sheirr on 2021-22 season and the future

Gretchen Sheirr, president of business operations for the Rockets, joins The Lager Line (@karbachbrewing) to reflect on the recently completed 2021-22 season and look ahead to the future.

Gretchen Sheirr, president of business operations for the Houston Rockets, joins the inaugural episode of The Lager Line podcast, sponsored by Clutch City Lager of Karbach Brewing.

Topics on the show include highlights and takeaways from her first year as president of the Rockets; the importance of stability and diversity in the team’s leadership; strategies to get fans, sponsors, and partners on board with a rebuild; what the 2022 offseason and 2022-23 season may look like in terms of business and events; and much more.

“We’re taking a fresh look at how we’ve done things and using this opportunity in this new journey during this rebuild — or whatever it is that you want to call it — to make sure that we’re exploring every opportunity possible and doing new and creative things, and taking risks where we need to take risk,” Sheirr says of the team’s plans.

The complete episode can be listened to below. Each show will be available through flagship radio station SportsTalk 790, and listeners can subscribe to The Lager Line through all major podcast distributors.

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Listen to “Gretchen Sheirr, Rockets president of business operations” on Spreaker.

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Rockets unveil ‘Clutch City Lager’ beer with Karbach Brewing

At Wednesday’s watch party for the 2021-22 season opener, Houston fans were able to enjoy the new “Clutch City Lager” at Karbach Brewing.

At a watch party for their opening game of the 2021-22 regular season, the Rockets unveiled “Clutch City Lager” — a new team-themed beer developed in collaboration with Houston’s Karbach Brewing.

Clutch City, of course, is a reference to Houston’s championship teams in 1994 and 1995. As a result, the beer’s branding includes the classic Rockets logo and ketchup-and-mustard coloring. Karbach also offers team-themed beers for the Houston Astros (Crawford Bock) and the Texas A&M University Aggies (12th Man Lager).

The beer was officially released to the public at Wednesday’s watch party at Karbach, where fans were able to sip on the new lager while watching Houston’s season opener at Minnesota. Gretchen Sheirr, president of business operations for the Rockets, was on hand to deliver the announcement, while former players Robert Horry and Vernon Maxwell also offered on-stage commentary and signed autographs for fans.

“I actually do like this beer, it’s really good,” said Horry, a seven-time NBA champion. “I’m not just saying that because I’m sitting up here. I told them, ‘They better ship some to my house monthly, or I’m going to have to come back over here and see somebody.’ But when you have two great partners come together, you can make something great.”

The beer can be purchased during upcoming Rockets home games at Toyota Center, and it will be released to bars, restaurants, and stores throughout the Houston area over the coming weeks. Partial proceeds from sales of the beer will benefit the team’s Clutch City Foundation.

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