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The Cleveland Browns’ classic helmet logo is set to be replaced in the near future by a canine-centric design, and the team is seeking input from fans as they weigh their options for the re-brand.
The two logos still in contention feature dogs with the Browns’ signature white helmet stripe on their foreheads and spiked collars. One of the pups has exposed teeth and a grey nose to pair with a more pronounced gorget while the other hound has a more jowly look with a jewel-like ornament hanging from its neckwear.
only a few more days to get your votes in…
đź”— to vote: https://t.co/RKgLbsJSMM pic.twitter.com/YvFQJk0f5Z
— Cleveland Browns (@Browns) June 6, 2023
Both options will be appealing to fans who want their team associated with an angry cur rather than the brand identity that has become something of a punchline across the NFL over the years.
Regardless of Cleveland’s decision on their updated emblem, it will be up to the Browns’ highly-talented roster to bring pride and relevance back to the franchise and restore the team’s reputation as a contender in 2023 and beyond.