A year after the Sheep Ranch opened at his Bandon Dunes Golf Resort, golf developer Mike Keiser has the itch to start building even more courses along the Oregon coast.
Next up for Keiser is a new 18-hole public-access layout on the opposite side of the town of Bandon named New River Dunes, which will be designed by David McLay Kidd, plus a new par-3 course designed by Tom Doak at the main resort.
Both are in the early stages as Keiser, plus his sons Michael and Chris, navigate state and sometimes federal permitting processes. There is no schedule for when a shovel might be stuck in the ground to start construction.
Keiser said demand for tee times at Bandon Dunes Golf Resort has convinced him to add more holes.
“The bureaucratic ball is beginning to roll,” said Keiser, who made his fortune in greeting cards and who has been credited by many in the golf industry as an agent of change in how modern resorts are built. “Michael, Chris and I did decide that given the demand of the five original courses (at Bandon Dunes Golf Resort) plus the two short courses, we would endeavor to do two new courses, one 18 and one par-3. We’ve just begun the process of getting approvals on both of those, so they’re not really live. And you never know with approvals whether it will be forthcoming or whether they will demand changes or who knows what.”
Bandon Dunes is the top golf resort in the country, based on volume of great courses that have climbed the Golfweek’s Best rankings of resort layouts. Each of the resort’s current full-size layouts – Bandon Dunes, Pacific Dunes, Bandon Trails, Old Macdonald and the new Sheep Ranch – ranks among the top 15 in Golfweek’s Best list of Modern Courses built since 1960. They rank Nos. 1-5 among Oregon’s public-access courses. The resort’s current short courses include the 13-hole, par-3 Bandon Preserve, and Shorty’s, a nine-hole par-3 course built into the practice range.
All those courses have been jampacked since COVID restrictions began to ease midway through 2020. And demand for tee times likely will continue to grow as the resort becomes even more famous – the USGA announced Tuesday that it will conduct 13 national championships at Bandon Dunes through 2045 on the heels of a successful U.S. Amateur there in 2020.
If all bureaucratic hurdles are cleared, Doak’s par-3 course likely will be the first addition to the resort’s lineup. Keiser said the layout will be on land near the second hole of Bandon Trails, not far from the par-3 Bandon Preserve and along the coast south of the original Bandon Dunes course. A name has not been formalized, but Keiser is excited at the prospect of the new short course by the designer of the resort’s Pacific Dunes layout, which ranks as the No. 2 modern course in the United States.
“Competition is good, isn’t it?” he said. “Let’s see what Tom Doak has up his sleeve.”
The second project, the 18-hole New River Dunes layout, is the resumption of a plan Keiser had more than a decade ago. He owned what he describes as a superlative piece of golfing terrain south of town, and he worked with state officials for eight years on a land swap to expand his contiguous holdings to accommodate a 27-hole course.
But after reaching agreements with the state, complications with the federal Bureau of Land Management – and its ability to possibly reclaim the swapped land – halted the project in 2015. Keiser’s interest shifted to other projects, such as Sand Valley in Wisconsin and the under-construction Cabot Saint Lucia in the Caribbean, which is slated to open in 2022.
Keiser is now ready to resume the project with just 18 holes on land he already owns, making for far fewer headaches in the approval process than if he had stuck with original plans for 27 holes.
“In hindsight, that was a mistake,” Keiser said. “I should have said, ok, not 27, we’ll build 18. But I was so wed with 27. I sort of got stuck in that box.”
Keiser described the proposed layout as playing down valleys between giant dunes, not directly on the coastline but possibly with several views of the ocean, depending on how the layout is finalized.
“The dunes at this site are just unbelievable,” Keiser said. “So there’s this dune on the right, which is 80 feet, and it’s a dune on the left which is 100 feet, and there is a perfect valley for golf down through the center of the two. You basically have nine holes out and nine holes back, all bordered by giant dunes.”
The properties in which Keiser is involved – stretching from Bandon Dunes on the Pacific Coast to Cabot Cape Breton and it’s two courses in Nova Scotia – tend to feature layouts from a tight roster of highly acclaimed architects such as Doak and the team of Bill Coore and Ben Crenshaw.
The Scottish Kidd was the designer of Keiser’s first 18-hole layout at Bandon Dunes, which opened in 1999. But he started building tougher courses that weren’t as much fun in the pursuit of “championship layouts” before experiencing what he has described as a come-to-Jesus moment several years ago. He has since put his focus on designing fun, amateur-friendly layouts. His projects at Gamble Sands in Washington and later the Keiser family’s Mammoth Dunes at Sand Valley in Wisconsin proved to Mike Keiser that Kidd was the right man to tackle the sandy hills at New River Dunes.
“The new David Kidd is really good,” Keiser said. “He wants his courses to be fun, and that’s what he’s delivering.”
The project was frequently called the Bandon Muni in its previous form, because Keiser planned to offer local players deeply discounted green fees of less than $50. The name has changed to New River Dunes, but plans to offer cheaper rates to locals remain, Keiser said. The locals’ rates likely will work in conjunction with those available at Bandon Crossings, a daily-fee course in town owned by Rex Smith, who Keiser described as a great supporter of previous plans for Bandon Muni.
Tourist golfers will, of course, pay more. Green fees at Bandon Dunes Golf Resort top out at $345 in summer for daily guests, but it’s not clear yet what the peak rate might be at New River Dunes.
Keiser also plans to institute a youth caddie program at New River Dunes. The caddies are a great part of the main resort, but Keiser said those caddies are adults, many of them accomplished players. At New River Dunes, Keiser wants to employ teen-agers who will become eligible for college scholarships through the course’s program.
Keiser and his family aren’t stopping in Oregon, either. Sons Michael and Chris operate Sand Valley, which has two of the best courses in Wisconsin, the eponymous Sand Valley layout and Mammoth Dunes. The Lido, a new course at Sand Valley that replicates in painstaking detail by Doak a famed course of the same name in New Jersey that was paved over during World War II, is scheduled to open in 2023.
Michael and Chris Keiser also are working to restore Glenway Golf Club in Madison, Wisconsin, and there are initial plans to build more courses, possibly even in the Florida Panhandle at an undisclosed site not far from Destin.
And Keiser, who previously predicted that Sheep Ranch would be the last course to open at Bandon Dunes, said there are plenty of great sites for golf along the Oregon coast, several of them even better than Bandon Dunes. While flying low over the countryside in a propeller plane, he has seen stretches of open land that make him dream of more golf holes.
“I’ve got the bug,” he said. “There is more land, although there is no more land that I own. You never know.”
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