The SWARM collective is staying busy making sure the Iowa Hawkeyes are ahead of the game in college athletics.
Led by CEO Brad Heinrichs, SWARM has worked hard from day one to position Iowa competitively in the ever-evolving world of name, image and likeness. Through its SWARM marketplace, fans have had the opportunity to support University of Iowa student athletes with the purchase of t-shirts or polos.
Fans and donors have likewise been able to support the SWARM and Iowa student athletes with either a one-time donation or a monthly or annual membership to the SWARM. Benefits of SWARM memberships include SWARM decals, SWARM t-shirts and polos, access to exclusive merchandise drops, access to exclusive student-athlete interviews, virtual events with student-athletes, access to special in-person events and more.
Understanding the need and importance of continuing to find and increase revenue streams to Iowa student athletes, SWARM partnered with Exile Brewing Co. to release its SWARM Golden Ale where 20% of all proceeds would funnel back to the collective.
Exile Brewing confirmed that SWARM Golden Ale would be available to fans inside Kinnick Stadium this fall as well.
Exile Brewing has confirmed that the Swarm Golden Ale will be available in Kinnick Stadium this fall. https://t.co/XXXFWb6UXD
— David Eickholt (@DavidEickholt) June 28, 2023
Now, after releasing its SWARM Golden Ale to rave reviews, it sounds like it could just be the beginning for your Kinnick Stadium tailgate parties. The SWARM collective announced that they will be unveiling a “SWARM” vodka in the next 30 days that will also benefit Iowa’s NIL collective.
The @IowaSwarm has announced that they will be unveiling a “Swarm” vodka in the next 30 days.
Will benefit Iowa’s NIL collective.
— David Eickholt (@DavidEickholt) June 27, 2023
The tailgate scene in Iowa City is already regarded as a great one. It just keeps getting better with the news that fans can actively help the SWARM collective with their drink of choice.
While in Heaven there may be no beer, Iowa fans will certainly be drinking it here to help the Hawkeyes’ athletics efforts. And it sounds like you’ll be able to add SWARM vodka to that menu in short order as well.
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