3. Matt LaFleur, Green Bay Packers

This is LaFleur’s first season and we’re ranking him one notch ahead of San Francisco’s Kyle Shanahan. That’s because LaFleur didn’t have two losing seasons before he won like Shanahan did. Plus, we’re giving LaFleur a ton of credit for making the most of a potentially combustible situation. I’m talking about his relationship with quarterback Aaron Rodgers, who didn’t get along with predecessor Mike McCarthy. After some early posturing about how often Rodgers would get to audible, he and LaFleur have gotten along well. LaFleur has done a masterful job of convincing Rodgers that the running game is his best friend. The Packers are now a run-first team and Rodgers has excelled as a play-action passer. LaFleur also gives offensive coordinator Nathaniel Hackett a lot of input and the defense totally belongs to coordinator Mike Pettine.