After a very long wait, the Los Angeles Rams have finally revealed their new uniforms. It completes their brand refresh, pairing with their new logos and colors, and later this year, a brand new stadium in Inglewood.
The redesigned uniforms are consistent with the logos the Rams revealed earlier this spring. The white-to-yellow gradient carried over from the L.A. logo to the numbers on the royal blue jerseys. The numbers themselves also maintain the perfect Fibonacci spiral that was made evident with the logo.
The new-look horn is also used on the helmets and shoulders of the home jerseys, creating continuity between the logo and the uniforms.
Rather than going with a traditional white away uniform, the Rams opted for a color they call “bone.” It’s a light gray with blue and yellow accents.
🚨 2020 🚨
A new era in Los Angeles. pic.twitter.com/Qc8vv2mUd3
— Los Angeles Rams (@RamsNFL) May 13, 2020
Here’s another look at the full set of uniforms and the different combinations the Rams can wear.
🔥🔥🔥 pic.twitter.com/K2OpLLxtW5
— Los Angeles Rams (@RamsNFL) May 13, 2020