I already know what’s going to happen. Casuals are going to have to get it off their chest they don’t want Dak Prescott to continue as the QB of the Dallas Cowboys. Have at it; the rest of us will be over here being realistic about where he stands as an NFL quarterback and what the market looks like.
It’s been predicted for the last several years, but the NFL has been slow on the ballooning of the annual salary cap. Most people, even those in tune with the financial side of the league, had no idea just how detrimental the 2020 year was for the league’s coffers. The projected increase from the new TV deals and gambling revenues haven’t resulted in a big boon, but that all will change in 2024.
And that coincides with the final year of Prescott’s current contract. Timing is everything. Because the Cowboys’ delayed signing Prescott to an extension in 2019 or 2020, he held their feet to the fire and got a no-tag clause in his four-year deal in 2021. That puts him in the driver’s seat during the negotiations which, if they haven’t started yet, will soon. I anticipate a new extension coming next offseason (though it could still drop in 2023), and the way the market seems to be sizing up I anticipate it to pay Prescott over $50 million a season on average.