Paul has been providing that support since the 2018-19 season, when he strode into Houston’s Toyota Center on opening night wearing a grey hoodie that had “Texas Southern” painted across its front. In the bubble, he’s worked with personal stylist Courtney Mays to showcase different HBCUs in a more organized way. Support Black Colleges, a clothing line that was founded in 2012 by two Howard University students, has partnered with Paul to make Instagram posts with educational footnotes about whatever school he’s representing that day. Photos of Paul wearing, say, a Savannah State or Livingstone College t-shirt, have sparked anticipation about what’s coming next.